Tue.Feb 12, 2013

A Smart Bear: Startups and Marketing for Geeks

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How do you tell a non-technical person that they can’t understand?

A Smart Bear: Startups and Marketing for Geeks

This is part of an ongoing startup advice series where I answer (anonymized!) questions from readers, like a written version of Smart Bear Live. To get your question answered , email me at asmartbear -at- shortmail -dot- com. Frustrated Engineer writes: I’ve been writing code for ten years, recently promoted to a position where I have to talk to our non-technical customers.

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