January, 2013

A Smart Bear: Startups and Marketing for Geeks

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My simple ways to be a happier, smarter 30-something

A Smart Bear: Startups and Marketing for Geeks

Do this stuff, and I guarantee you will literally be happier, smarter , more productive, live longer, and most importantly you will not feel like you’re missing out on life. Don’t eat anything that’s nasty at room temperature. It’s OK if it’s not ideal at room temperature, it just needs to be not nasty. Real ice cream is melted at room temperature, but it’s cream and sugar; not gross.

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A compass is not a map

A Smart Bear: Startups and Marketing for Geeks

An entrepreneur confided in me recently that he didn’t like Lean Startup; did I think that was OK? Or is he not cut out to build a startup? A founder uses “37signals does it” to justify every decision, even if he can’t explain why, or why it applies to his situation, or whether 37signals did that when they were still his size.

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Austin in San Francisco

A Smart Bear: Startups and Marketing for Geeks

When people can devise their own lifestyle, career, and mobility more than at any other time in history, it’s interesting to ask how a startup can support and encourage its employees beyond a paycheck. When job-hopping is a badge of honor instead of a scar of disloyalty, it’s interesting to ask how a company can retain talent over significant stretches of time.