Intense Asymmetry and Self-Flagellation
A Smart Bear: Startups and Marketing for Geeks
MARCH 20, 2012
Erica Douglass bootstrapped her company and sold it for a million dollars while her friends were switching majors for the third time or dicking around at some entry-level job. She’s successful by any measure. But it just a few short months of super-charging our marketing efforts at WP Engine for her to start turning herself inside out about her lack of “success,” and by implication, lack of ability and self-worth: WP Engine is killing it right now.
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