Fri.Feb 01, 2013

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Seize the Power of Diversity in Your Startup

Startup Professionals Musings

Many entrepreneurs think that diversity on their team just makes their job harder, since startups are all about making fast decisions, and executing efficiently. Often they assume that this is only a big-company issue, having more to do with the legalities of equal opportunity, hiring minorities, and moral imperatives. In reality, diversity in a startup can be your big competitive advantage.

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The end of an era

deal architect

Jim Holincheck of Workday presented a slide last Fall which was to me was striking. He showed small planning and testing projects around Workday’s 3 releases a year superimposed around much bigger, longer IT and other projects at customer sites.

Customer 274
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“I Want To Be Peter Vesterbacka” (Of Rovio)

YoungUpstarts

by Pekka A. Viljakainen, founder of No Fear Community and author of “ No Fear: Business Leadership for the Digital Age “ Right now Samsung is the biggest technology company in the world. It’s also the only one that all-knowing American analysts rank in the top five alongside Facebook, Amazon, Apple and Google. The strategic difference with Apple is vast.

Las Vegas 146
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Has social media salvaged the SuperBowl ad?

deal architect

For as long as I can remember, the ads are as much a reason to watch the game, as the game itself. USA Today is celebrating its 25th year of Ad Meter, its measurement of consumer favorite SuperBowl ads. One.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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TechStars Chicago Applications Are Now Open

Feld Thoughts

TechStars Chicago applications are now open. Apply now. Huh? What? You didn’t know there was a TechStars Chicago? There is now. Last night I was in Chicago at 1871 , the amazing 50,000 square foot co-working space in the Chicago Merchandise Mart that has become the convening spot for the digital economy in Chicago and the home of Excelerate Labs.

Chicago 154
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Customer segmentation and the need for good data

The Equity Kicker

There was a good post on Gamesbrief a couple of days back about customer segmentation – i.e. dividing the customer base into groups based on behavioural characteristics and targeting each group with different communication campaigns. The article starts by saying that most game developers intuitively understand that player segmentation is important, and goes on to say that getting started can be daunting, but is actually easier than many people realise.

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More Trending

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Use Commonality To Attract Customers & Prospects

Mike Michalowicz

Commonality is a big, massive persuasion tool. You and I automatically know, like and trust people the more commonality we find. Just think about it for a second – if you are considering doing business with someone and you find out they grew up in your town, and went to your Alma mater, and share the same friends, wouldn’t you feel more comfortable doing business with them?

Russia 116
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How to Deal with a Masked Narcissist

Life Beyond Code

It is not easy to detect a masked narcissist. Why? Well, for one, he or she is masked. Jokes apart, masked narcissists are all around you and some of them may not even know that they are one of them. There are subtle signals of narcissism in their talk and behavior. Here are one example: Your friend tells you -. “That was a good piece of work.

Restful 111
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Lead Development: 6 Tips for Building Lead Workflow

Austin Startup

Lead development is an art wrapped in science, wrapped in modern art, wrapped in prosciutto. It can help a company grow significantly, only if you put in place the workflow, conventions, methodology, and discipline that must happen in order for it to succeed. These for founding principles of lead development will be looked at over the next few days, and it is important for us to start at the very beginning, lead workflow.

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“Effort Is Between You and You” (via Ray Lewis)

Scott Edward Walker

Welcome to our weekly series “ Motivational Clips for Entrepreneurs.” Each week, we share a favorite video clip to inspire and motivate entrepreneurs. Why? Because we know how tough it is being an entrepreneur; and whether you’re launching a venture, trying to execute your business model or raising funds, you need a little juice to help you push the ball forward.

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Twitter Link Roundup #164 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Every day on the crowdSPRING Twitter account and on my own Twitter account , I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Here are some of the links that I’ve liked and shared this past week!

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Entrepreneur Blasphemy Alert ? Success Begins at the Top Line, Not the Bottom Line!

Small Business Force

The revenue vs. margin question is one faced by entrepreneurs at, virtually, every step of their growth. Would you, or should you sacrifice margin for revenue? Let me show you why and how top line success drives overall success.Without revenue there is no margin to improve. Let that sink in for a second as the hue and cry of "blasphemy" from "bean-counters" the world over begins.

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Ben

Bryce Dot VC

Ben

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The Future of Startups 2013-2017

Scalable Startup

The Future of Startups 2013-2017, beginning of a series. Marc Andreesen gave a great interview about a year agi about “The Future of the Enterprise” and where the next startups will be playing – Hadoop, Big Data, BYOD, etc. He mentions about 10 companies he’s involved in – let’s see what’s happened in the past year with them.

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A Blue Print For Successful Startup Hubs

VC Cafe

The Economist published "If in doubt, innovate" a special report on The Nordic Region (Sweden, Denmark, Finland) as a hotbed for entrepreneurship we can all learn from. The article mentions some of the characteristics that make the Nordic Cluster successful. With a bit of a wiggle, I've transformed it to a blue print for Successful Startup Hubs. [[ This is a content summary only.

Denmark 167
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A Laser Targeted Referral Strategy

Duct Tape Marketing

Today’s guest post is brought to you by Tony Messer – Enjoy! helgabj via photopin cc. A funny thing happened in the Gym locker room today. I became an expert on corrective laser eye surgery! That in itself was strange enough, but what makes this even stranger is that the person I learned this from wasn’t even an eye surgeon. Let me explain.

Italy 69