Mon.Nov 05, 2012

Both Sides of the Table

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Why Silicon Valley and Hollywood Don’t Get Each Other and Who Will Win the Future

Both Sides of the Table

For the past three years I have been pounding the table as loud as I can about the future opportunities in digital video. The concise guide is here. My narrative has stayed pretty simple: People in the US watch 5.3 hours of TV per day. People read for less than 30 minutes. You will not fundamentally change consumers media consumption habits. So you tell me what the future of the Internet will be?

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Why Startup Entrepreneurs Need to Communicate More Like George Bush Than Al Gore

Both Sides of the Table

This article originally appeared on TechCrunch. It is election season. So it’s tempting to think this is going to be a partisan post – it is not. I use George Bush vs. Al Gore as allegory and I’ve been using it with entrepreneurs for years to sink in a simple point about how to communicate with the market. I use it because I believe in the power of visual and memorable stories to sink into the consciousness.