Mon.Jan 23, 2012

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The Benefit of Market Research

Up and Running

Market research is a very important step for all startups as, amongst other things, it helps you understand whether your offering is likely to generate demand. Once you have a clear sense of who your customers are, the following represent some additional things to think about: Where are these customers? How many customers are there? What do they require from your product or service?

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Apple and US labor

deal architect

Steve Jobs supposedly told President Obama ““Those (iPhone) jobs aren’t coming back,” according to this article in the New York Times. Apple’s labor in China is also showing up in much hand-wringing in the Presidential race. Let’s explore a few.

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Walker Twitter Highlights: January 16th – 22nd

Scott Edward Walker

I’m using Twitter as a form of micro-blogging to share interesting blog posts, articles and podcasts relating to entrepreneurship and startups, M&A and legal issues. Below are my five most popular tweets (via bit.ly ) for the past week and a couple of blog-related tweets. If you’d like to see all of my tweets (or an RSS feed of them), you can do so here.

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The technology news supply chain

deal architect

My friend Brian Sommer recently pointed out “On 5/14/2012, SAP, NetSuite, Plex Online, Host Analytics and other vendors(?) are all having their user conferences.” Clearly, that will be a busy news week. But it made me think about the news.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Start Your Marketplace Engines

Genuine VC

At NextView Ventures, we have a number of companies in our portfolio which are “marketplace” businesses, where buyers and sellers meet to exchange a good or service. And along the way we’ve met with or observed a larger number of seed-stage startups attempting to start them. All of these companies face the challenge of the marketplace cold-start problem : simultaneously attracting both sellers and buyers to generate enough liquidity so that meaningful transactions can result.

Engineer 201
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[Resource] Ask Your Budget eBook From EnMast.com

YoungUpstarts

Here’s a useful resource for those of us entrepreneurs who aren’t too good with our financials – the “ Ask Your Budget: Amazing Questions a Small-Business Budget Can Answer ” e-Book is currently going for free on online small business community EnMast.com. The eBook by EnMast.com managing editor Brad Farris walks you through all the steps in building a business budget, comes with a complete with an Excel budget template, and a video series that shows you the proces

More Trending

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Product Management Then and Now

SVPG

Occasionally in my work with technology product teams around the world, I run into product managers that are still practicing the role as it used to be defined back in the PC era of technology. These organizations are inevitably frustrated, as the role was not terribly effective and often not respected. There are many possible reasons why these organizations have never moved forward.

Product 73
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Monday Morning Entrepreneurship

Growthink Blog

Last week , I wrote about the personal transformation I experienced at a very intense strategic advisory board session earlier this month. And about how when the heat got turned up and all the pleasantries were stripped away, what was distilled were the real strategic, tactical, leadership, and management challenges that I and my company face. It was one of those intensely memorable “crowded hours” of life and business that when in the midst of it, feels as if life and one’s perspective on it wi

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5 Ways to Use Other People’s Content in Your Marketing

Duct Tape Marketing

5 Ways to Use Other People’s Content in Your Marketing This content from: Duct Tape Marketing. You need lots of content, you know that, but you also know that content creation is one of the more time intensive marketing activities you have to tackle. While you do need to create your own content as the foundation for your total content and teaching strategy, you can – and should – supplement your content with that from other people.

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So Twitter isn’t “social”…why does that sound familiar?

Jeff Hilimire

According to Jack Dorsey (you know, one of the guys that invented Twitter), Twitter isn’t actually social. What about “social”? Not so much, Dorsey said. Twitter is a way to learn about what your friends are doing, but more than that it’s a way to learn about what other people who are relevant to you, from all over the world, are doing. “We definitely see social as just one part of what people do on Twitter,” Dorsey said.

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Link Post (weekly)

Venture Chronicles

» Consumers are social, Customers are personal ProjectVRM. the gist… stop treating customers like demographic groups. Customers are people first, their behaviors map not to trends but unique traits that exist at the intersection of values and needs. tags: blog. The Secret To Pinterest’s Astounding Success: A Brilliant Sign-Up Process You Should Copy. tags: blog.

.Net 28
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How To Close The Books on Your Startup

mashable.com

Top Stories Photo & Video Galleries Top Lists Trending Topics Twitter YouTube Facebook iPhone Google Video More Topics. People Recommended Mashable Staff More people. Jobs Join Mashable on Google+ Welcome to Mashable! Sign in with Facebook or Facebook Mashable Social Media All Social Media How-To Facebook Twitter YouTube Google+ Featured in Social Media Tech All Tech Apps & Software Dev & Design Gadgets Mobile Featured in Tech Business All Business Advertising Marketing Media Small Business Star

LLC 68
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[Event] Sandbox Global Summit Gathers Young Innovative Minds in Lisbon

YoungUpstarts

The recently concluded Sandbox Global Summit which took place over the weekend saw some of the brightest young minds gather in Lisbon, Portugal and engage in discussions over ideas that (one day may) change the world. Over 200 young innovators and leaders participated in collaborative, participant-led sessions that ranged ranging from “On Stealing Ideas” by Mattan Griffel , CEO of a NYC-based digital agency, to “How to have the luck of the Irish and pour the perfect pint of Gui

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Resegment If You Aren’t In The Top Three

Feld Thoughts

Six months ago I wrote a post about how I think about competition which included a list of topics that summarizes my philosophy. I covered the first item, Be The First Mover , but then went on to other things, like thinking about competitors every single day. I’m back today with the second topic, “Resegment If You Aren’t In The Top Three.” If you look at the Foundry Group portfolio , you’ll notice a lot of market leaders.