Many Entrepreneurs Never Leave Their Comfort Zone
Startup Professionals Musings
APRIL 6, 2012
One of the biggest impediments to starting a new venture is the “terror barrier,” as popularized by Bob Proctor , a 75-year-old millionaire and world renowned entrepreneur. This is the imaginary barrier that always seems to appear at the critical point where we would step out ahead of peers or competitors, but fear causes us to stop short. Everyone has a comfort zone, or level of risk, where they feel in control.
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