Startup Professionals Musings

MARCH 12, 2012

One of the biggest red flags I see in many Internet-related business plans today is advertising as the initial revenue stream, or a key part of it. If challenged, the founder usually cites the Facebook business model (free service to users, revenue from ads), but forgets that Facebook has had several hundred million in funding, and has been profitable only in the last couple of years.

Revenue 266

Revenue PPC Advertising CPA 266

Startup Professionals Musings

MARCH 16, 2012

After the idea, it’s all about execution. In fact, it’s not clear that even the idea is all that important. Most investors tell me that an A entrepreneur with a B idea is much more fundable than a B entrepreneur with an A idea. It’s great to be a visionary, inventor, thinker, or a dreamer, but none of these matter in the business world if you are not also a do-er.

Entrepreneur 244

Entrepreneur Metrics Mobile Hiring 244

Startup Professionals Musings

MARCH 14, 2012

All the experts these days are talking about the increasing need for customer focus and maximizing sales. Typically entrepreneurs and even professional sales people think this means more emphasis on the customer selling process, when in fact it really means spending more time understanding the customer buying process (view from the customer). According to Kevin Davis, as outlined in a recent book “ Slow Down, Sell Faster!

Sales 240

Sales Customer Entrepreneur Management 240

Startup Professionals Musings

MARCH 10, 2012

The most successful entrepreneurs and executives I have seen are savvy business people first, and experts in their field second. This may seem counter-intuitive to technologists, especially in an era when technology seems to be driving the world. Yet the sad truth is that a technology not focused on a real problem is not a business, and will probably fail in the marketplace.

Technology 238

Technology Networking Entrepreneur Engineer 238