Designing a Corporate Entrepreneurship Program – A Qualcomm Case Study (part 1 of 2)
Steve Blank
JANUARY 28, 2013
I ran into Ricardo Dos Santos and his amazing Qualcomm Venture Fest a few years ago and was astonished with its breath and depth. From that day on, when I got asked about which corporate innovation program had the best process for idea selection, I started my list with Qualcomm. This is Ricardo’s “post mortem” account of the life and death of a corporate entrepreneurship program.
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