November, 2012

YoungUpstarts

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[Singapore] Location Based Marketing Association Launches Local Chapter

YoungUpstarts

The Ontario, Canada-based Location Based Marketing Association (LBMA) earlier this month launched LMBA Singapore, its new regional chapter focused on promoting and supporting Asian companies working on location-based services (LBS) market through collaboration, education and research. According to a statement from LBMA , Singapore was chosen as its new Asia hub due to the country’s high smartphone penetration and rich cross-section of LBS players from retailers, agencies, advertisers and media b

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Are You In Control Of Your Business?

YoungUpstarts

by Monica Shepherd, TradeGecko. Are you in control of your business? I don’t mean are you the person calling the shots. I mean as in, if you had to make some critical snap decisions, do you know your business well enough that you could you make them with total confidence? In order to be able to make these sound, informed business decisions you need an accurate and efficient operating system.

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Lack Of Budget And Talent Inhibit Growth Of Digital Marketing In APAC Region

YoungUpstarts

Marketers in the Asia Pacific region are upbeat and optimistic about the future of digital marketing, but many confess they still struggle or aren’t confident enough to push forward with digital marketing initiatives especially with budget and talent constraints. According to a new study released today called APAC Digital Marketing Performance Dashboard by the CMO Council in partnership with Adobe Systems – which surveyed 295 senior marketers from a range of industries across Austral

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Choosing The Right Cloud-Based Accounting Software For Your Business

YoungUpstarts

by Monica Shepherd, TradeGecko. It’s a no-brainer that keeping track of your incoming and outgoing finances is a critical part of not only keeping your business running, but also of ensuring your business grows and prospers. Therefore you need accounting software that reflects an effective and efficient business – meaning, you’re going to have to upgrade from that spreadsheet.

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[Infographic] 2012 Q3: Software Engineering Salaries in Silicon Valley

YoungUpstarts

Software engineers are extremely high in demand, and over the past few years the growth in their salaries has shown exactly how much in demand they are. California-based executive search and technical recruiting firm Riviera Partners recently crunched some numbers by aggregating salary figures from the highest paying tech companies and from a recent report covering the correlation of tech skills in demand and expected salary ranges.

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Why Your Customer Service Overhaul Has To Happen Fast And Furious

YoungUpstarts

By Ron Kaufman, author of “ Uplifting Service: The Proven Path to Delighting Your Customers, Colleagues, and Everyone Else You Meet ”. You know you’ve got unhappy customers so you’ve decided it’s time to do a complete service overhaul. You’ve spent hours with your C-level executives crafting a strategic plan and making sure your i’s are dotted and your t’s are crossed.

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Cubes Are For Squares: The Startup/Corporate Matrix – Where Do You Fit?

YoungUpstarts

By Melissa Thompson , CEO of Talk Session. Everyone wants his or her dream job, but few have the courage to take big risks. Two years ago I attended my Business School reunion and it was clear that I was part of the 1% who effusively loved her job. I was also in the 1% of alumni who had a salary of zero dollars per year. Now, eighteen months after graduation, my classmates are leaving their jobs in droves to similar roles that with a slight change in name, title and uptick in optimism.