Both Sides of the Table

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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. But if you ask anyone in the ecosystem of customer acquisition?—?founders, and you’ll hear the same thing: customer acquisition (CAC) is getting harder and more expensive.

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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

Customer Acquisition. Those two things together would lower your acquisition costs nearly in half to $6.11. Ironically, there are times where it may actually pay to INCREASE your customer acquisition costs. Measuring customer acquisition is clearly not enough because not all customers stick around. lowering $1.50

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Bolstering the Partner Ranks at GRP

Both Sides of the Table

Quantitative & analytical. One of his biggest accomplishments there was championing the acquisition of StubHub. ” After PayPal, StubHub is widely seen as eBay’s second most profitable acquisition. This is exactly the brand that GRP Partners wants to embody. Natural mentors – a desire to help. Approachable.

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This Week in VC with Om Malik & Paul Jozefak

Both Sides of the Table

Software provides intelligent, real-time data analytics across a wide variety of disparate, unstructured enterprise content types. Offers cloud-based web analytics software provider. Will expand IBM’s business analytics capabilities and become part of IBM’s application and integration middleware portfolio. Total raised: $22.0mm.

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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

-Rumored to have turned down acquisition offers from Yahoo and Facebook. A social analytics platform for Facebook app developers and publishers that provides detailed demographic and engagement data. -A A social analytics platform for Facebook app developers and publishers that provides detailed demographic and engagement data.

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Why I Doubled Down on YouTube Investments with MiTú

Both Sides of the Table

I was trying to be more analytical than critical. We will continue to build out talent acquisition teams across South America and the United States and will work hard to serve the interests of those wanting to develop for the Hispanic audiences. I wasn’t. This was a marked change from the previous leadership of YouTube.

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This Week in Venture Capital – Episode 3

Both Sides of the Table

And of course the big question is whether Salesforce.com can out innovate these startups (especially after their acquisition of InStranet ). Expect great things from Assistly. Assistly’s main competitor is ZenDesk, whom I’m told also has a great product. 2.2mm in Series A. PubMatic competes with the likes of the RubiconProject.