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Scaling is Hard, Case Study: TripAdvisor

Seeing Both Sides

In founding TripAdvisor, Kaufer wanted to take his hard core engineering skills and apply them to vertical search in travel. Fortunately, on the side, the company had built up TripAdvisor.com as a demo site to show the prospective clients what a vertical search engine could do. Big Data meets travel…in 2000. TripAdvisor’s Future.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

The majority of funds are using the popular B2C websites and services for basic due diligence, e.g., Linkedin, Twitter, HackerNews. the Untouched Vertical. TruthFinder and Intelius provide basic background vetting. Pacer is useful to search prior litigation, bankruptcies, etc. Private Equity Software and Services Directory.

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Introducing NextView III and Our Focus on the Everyday Economy

View from Seed

Others take bets on certain verticals or business models, such as marketplaces, SaaS, or enterprise technology. While our lens on the Everyday Economy is focused on our actions as individuals, it’s not constrained to B2C companies. It’s a question every VC asks themselves and the entrepreneurs they invest in.

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Software Eating Industries

Mucker Lab

From the outside, they are vertically integrated challengers to decades if not hundred-years old incumbents. In fact they tend to be B2B rather than B2C companies – while the popular bet these days in B2B for many is in “enterprise software” – maybe the better bet is in betting on these software native challengers.

Software 107
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Marketing Metrics 101 for B2B Startups

www.rocketwatcher.com

I’ve seen online B2C startups use Dave McClure’s Startup Metrics for Pirates as a starting point for measuring what marketing is doing. Oct, 2010 38 Comments I think people are finally coming around to the idea that good marketing requires good measurement. If you enjoyed that, you should subscribe!

B2B 42
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Startup Tools

steveblank.com

No-brainer for B2B companies but also for B2C companies (making special advertising deals for example) Reply steveblank , on June 8, 2011 at 9:05 am said: Martin, Any suggestions? Reply Martin Henk , on June 8, 2011 at 6:13 am said: Impressive list, but missing a key ingredient: Sales management tools.