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Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. And without revenue how do we know if we achieved product/market fit to exit Customer Validation?” It’s an impressive portfolio.

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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

So what’s wrong the product development model? The first hint lies in its name; this is a product development model, not a marketing model, not a sales hiring model, not a customer acquisition model, not even a financing model (and we’ll also find that in most cases it’s even a poor model to use to develop a product.)

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Why Real Learning is Outside the Building, Not Demo Day

Steve Blank

While our teams have mentors, socialize a lot and give great demos, the goal of our class final presentations is “ Lessons Learned ” – about product/market fit, pricing, acquisition/activation costs, pricing, partners, etc. Technology in search of a market. The next customer segment we tried was startup founders.

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Why Startups are Agile and Opportunistic – Pivoting the Business Model

Steve Blank

Startups are the search to find order in chaos. Each sale requires us to handhold the customer and takes way too long to close. The Search for the Business Model. A startup is an organization formed to search for a repeatable and scalable business model. Steve Blank. Our current plan isn’t working.

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How Do You Want to Spend Your Next 4 Years of Your Life?

Steve Blank

It was a lifelong lesson that taught me to never start a business where you hate your customers. You don’t want to do Customer Development with them. So you and your team need to feel comfortable being in this business with these customers. It never goes well. You don’t want to talk to them.

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Why Build, Measure, Learn – isn’t just throwing things against the wall to see if they work

Steve Blank

These hypotheses span the gamut from who’s the customer(s), to what’s the value proposition (product/service features), pricing, distribution channel, and demand creation (customer acquisition, activation, retention, etc.). They are: value proposition, product/service the company offers (along with its benefits to customers).

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Twitter Link Roundup #220 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

The Ultimate List of Customer Development Questions – crowdspring.co/1nHT6tS. The Ultimate List of Customer Development Questions – crowdspring.co/1nHT6tS. Corporate Acquisitions Of Startups — Why Do They Fail? Why Search Volume Doesn’t Matter as Much as You Think – crowdspring.co/1nHSu7x.