ConversionXL

NOVEMBER 23, 2022

Those tactics allow you to fit within a unique JTBD (“job to be done”) framework. One of the key aspects to out-convert competitors and get in that JTBD framework is using effective messaging. Product should be your main channel for customer acquisition, retention and expansion. What are its use cases?

B2B 94

B2B Marketing Curation PPC 94

Steve Blank

JUNE 8, 2021

While all the teams used the Mission Model Canvas , (videos here ), Customer Development and Agile Engineering to build Minimal Viable Products, each of their journeys was unique. As we thought about how we could get students engaged, we realized the same Lean LaunchPad/I-Corps class would provide a framework to do so.

Lean 385

Lean Security Asia Oakland 385

Transformify

JUNE 29, 2021

Machine learning is one step further towards revolutionizing Talent Acquisition programs. On top of that, the ML algorithms need to be designed by data scientists and engineers who understand the drivers behind certain data patterns. Recruiting the right candidate from a pool of candidates has never been easy.

Artificial Inteligence 98

Artificial Inteligence Algorithm Software Review Acquisition 98

Mucker Lab

APRIL 6, 2023

It's very hard for PLG to be the only or main motion with infrastructure products because it's not something one engineer will just test and buy. A lot of times as founders–especially technical founders, engineers, product people–believe if we build this awesome feature that solves your pain point, you should come and use it.

Product 78

Product CTO Hire Fractional CTO Startup 78

ConversionXL

SEPTEMBER 4, 2019

It’s web because it’s written in the languages of the Web—HTML, CSS, and JavaScript—instead of in some domain-specific language or in a native framework captive to one platform. AMP for acquisition, PWAs for engagement. As with any website, PWAs have URLs and can be crawled and indexed by the search engines. Accessibility.

Web 103

Web Caching HTML Marketing 103

ConversionXL

OCTOBER 4, 2022

If you want to “increase sales” the SMART framework would look something like: “Increase new ecommerce sales by 10% by the end of quarter two.”. For example, you may run the same ad on both Instagram and TikTok to measure which platform performs best in lead acquisition. From here, attach valid marketing metrics to each goal.

eCommerce 129

eCommerce Marketing Social Media Retention 129

Steve Blank

SEPTEMBER 5, 2013

While our teams have mentors, socialize a lot and give great demos, the goal of our class final presentations is “ Lessons Learned ” – about product/market fit, pricing, acquisition/activation costs, pricing, partners, etc. We had a killer team and all the right skillsets.

Lean 315

Lean Customer Development Sales Cycle Business Model 315

View from Seed

OCTOBER 29, 2015

Can you use a framework and process to gain initial startup traction? In this episode, we talk to Gabriel Weinberg, co-founder and CEO of the search engine Duck Duck Go and author of the book, Traction , now in its second edition. The brilliantly simple but effective framework startups use to gain initial traction.

Framework 120

Framework Cofounder Startup Channel 120

Hunter Walker

APRIL 17, 2020

But when Airbnb can knocking, we quickly realized that our most likely long-term outcome was going to be an acquisition, and that we couldn’t think of a single better company to end up at. When our team came on board, I quickly moved into product (I was an engineer up to that point), and held on for dear life for seven years.

Framework 122

Framework Engineer Startup Software Developers 122

ConversionXL

AUGUST 18, 2020

In this article, I walk you through a framework—the SEO pyramid—and how to think about keyword research for B2B SaaS businesses. This is what the framework is designed for—to help you spot your biggest SEO opportunities. It had a two-part framework, a list of tools, countless images, case studies, etc. What is the SEO pyramid?

Framework 123

Framework B2B SEO Search 123

Both Sides of the Table

FEBRUARY 16, 2015

So operating at a higher level, helping to set the framework for decision making and then sitting down and watching the game be played, is certainly the way to go.” At times I wanted the engineering team to produce features to support our sales efforts to I occasionally leaned on them a bit. ” Of course I agree with this.

Startup 150

Startup CTO Hire Sales Leadership 150

ConversionXL

NOVEMBER 16, 2021

Include internal links as well to improve SEO and increase search engine traffic. The post A Content-Driven Framework for Personal Brand Building appeared first on CXL. When writing a guest blog, link back to your own blog as much as possible. Introduce yourself in the context of the blog you’re pitching to, and highlight your “why.”

Framework 131

Framework Social Media B2B Audience 131

ConversionXL

DECEMBER 13, 2022

To do this, we recommend the ResearchXL Framework. It also helps to have a framework. There are many frameworks to prioritize your A/B tests, and you could even innovate with your own formula. Instead of guessing what the impact might be, this framework asks you a set of questions about it: Is the change above the fold ?

Analytics 127

Analytics Technical Review Software Review Framework 127

Steve Blank

JUNE 12, 2020

All the teams used the Mission Model Canvas , (videos here ) Customer Development and Agile Engineering to build Minimal Viable Products, but all of their journeys were unique. Wondering how we could get students engaged, we realized the same Lean LaunchPad/I-Corps class would provide a framework to do so.

Oakland 301

Oakland Asia Lean Video 301

ConversionXL

APRIL 18, 2019

A page that’s well-matched for user intent can outperform those that optimize primarily for search engines—in search and after the click. IP address) can provide clues to search engines, as can search history, time of year, or time of day. Look at the search engine results page (SERP). Geography (i.e. A manual process works.

Search 126

Search Aggregator SEO New York 126

Steve Blank

MAY 6, 2015

Founders assumed they understood customer problems/needs, wrote engineering requirements documents, designed the product, implemented /built the hardware/software, verified that it worked by testing it, and then introduced the product to customers in a formal coming out called first customer ship. Lessons Learned.

Lean 120

Lean Agile Business Model Customer Development 120

ConversionXL

APRIL 4, 2017

Paid Acquisition. You’re undoubtedly familiar with paid acquisition, as it’s the digital equivalent of traditional advertising. This is generally split into two areas, though they’re often used together to some varying proportion: Search Engine Marketing. When Does Paid Acquisition Work for SaaS Startups?

Channel 118

Channel Marketing Viral SEO 118

Occam's Razor

SEPTEMBER 30, 2013

Frameworks, because if I can teach someone a new mental model, a different way of thinking, they can be incredibly successful. A secondary, under-appreciated, challenge is that search engines value freshness of content. It is also immensely beneficial for search engine optimization (great content, delivered fresh, every day!).

Analytics 154

Analytics Marketing Social Media Technical Review 154

The Startup Magazine

SEPTEMBER 12, 2023

Source: Pixabay Search Engine Optimization (SEO) SEO, or search engine optimisation, is crucial for attracting natural visitors to your site. Search engine optimisation is the process of enhancing a website’s visibility in SERPs. You should hire the best SEO Company for better search engine optimisation.

Channel 125

Channel Social Media Marketing PPC 125

Both Sides of the Table

SEPTEMBER 28, 2014

Let’s set up a framework. We want money to make some acquisitions (investors would prefer to fund M&A if they know specific deals – not to encourage bad behavior. A Framework to Guide You: So putting it all together, you should always be mindful of your personal circumstances and market conditions.

Burn Rate 383

Burn Rate Balance Sheet .Net Valuation 383

ConversionXL

SEPTEMBER 10, 2019

I use a more restrictive definition: A growth team is a product tech team that’s focused on acquisition instead of core product features. It other words, it’s a team of designers and engineers. We had a designer, a front-end engineer, and a data scientist. A lot of folks treat it as a synonym for online marketing.

Conversion 133

Conversion Technical Review Channel Engineer 133

ConversionXL

JUNE 2, 2022

ITSMA’s ABM framework simplifies these types. For 90% of companies , the top goal for ABM is new business generation— new clients, new contracts, new logo acquisition, etc. For example, if one new acquisition is worth $10K, a pilot win could be 20 new acquisitions for $200K.

Customer 98

Customer Marketing Channel Acquisition 98

Steve Blank

APRIL 20, 2021

Clayton Christensen’s Jobs to Be Done framework proposes that focusing solely on customer data leads founders on a wild goose chase. It’s lazy thinking (and expensive engineering) to try to build for both at the same time. It has a growth engine. Note well, though: this engine is “economic” because it must fuel itself.

Product 436

Product Viral Channel San Francisco 436

Occam's Razor

FEBRUARY 8, 2021

Bonus Tip: When you present your solution/s to the problem you’ve identified, be sure to explain the framework you used to think of. And, great bosses love frameworks! See some of my favourite frameworks in item #4 in the boss section.)]. I work in Marketing, I can take on a project in Sales or HR or Engineering.

Employee 132

Employee Non-Compete Framework Analytics 132

ConversionXL

APRIL 13, 2017

A growth team, however, is largely overlapped with product, engineering, and design as well. same thing as growth hacker or growth marketer): “The Growth Manager function typically lives at the intersection of marketing and product development, and is focused on customer and user acquisition, activation, retention, and upsell.

Analytics 99

Analytics Engineer SEO Channel 99

ReadWriteStart

JUNE 16, 2011

Bizosys Technologies, a Bangalore, India based software engineering company was founded in 2009. The first is HSearch, a NoSQL technology based search engine for big data that aims to break the barrier of scale of growing information and accessing it across information silos. Toward that end, they have created two products. Discuss.

India 123

India Bootstrapping Non-Compete Entrepreneur 123

Steve Blank

JANUARY 30, 2013

Doing so meant they would have to take risks for IP acquisition and customer/market risks outside their experience or comfort zone. I earnestly believe that large corporations should emulate Lean Startups (Business model design, Customer Development and Agile Engineering.) Lessons Learned.

Programming 265

Programming Technical Review Incubator Intellectual Property 265

ConversionXL

JANUARY 18, 2022

With the right framework, any startup can achieve this in their industry. Reverse engineer customer behavior by digging into your existing data to find out how they interact with your business. Customer acquisition cost. Which do you choose? You’ll probably choose Coke because it’s more familiar. It’s the safer bet.

Equity 94

Equity Marketing Software Review Social Media 94

Steve Blank

NOVEMBER 2, 2009

Marketing demand creation programs (Search Engine Marketing, Public Relations, Advertising, Lead Generation, Trade Shows, etc.) What’s the customer acquisition cost? Sales people cost money, and when they’re not bringing in revenue, their wandering in the woods is time consuming, cash-draining and demoralizing. Who influences a sale?

Lean 244

Lean Silicon Valley Startup RSS 244

ConversionXL

OCTOBER 25, 2018

Content creation, the engine of inbound marketing, creates the draw (i.e. Unless there’s a clear framework in place,” Rextin cautioned, “You’ll end up with a giant glob of names and companies with all kinds of job titles because someone left it as an open text field rather than a drop-down.”. Second, “lead” generation.

Demand 132

Demand Vertical Campaign Channel 132

www.theenterprisearchitect.eu

MARCH 26, 2014

Google App Engine? I would like to propose a framework to categorize the different approaches seen on the market today. The end result is a framework with 3 columns and 6 layers as depicted in image 1. The end result is a framework with 3 columns and 6 layers as depicted in image 1. s start by taking a look at whatâ??s

Cloud 48

Cloud Software Review Framework Java 48

ConversionXL

AUGUST 30, 2018

It forms several components of our ResearchXL framework : Analyzing web analytics data to understand how users currently move through a site. The ResearchXL framework uses quantitative and qualitative user research to inform CRO strategies. Step 2: Create a framework for user research. Image source ).

Design 111

Design Framework Product Development Technical Review 111

Duct Tape Marketing

FEBRUARY 3, 2022

Since 2015, her company, Barney, has guided over 150 media, marketing & tech companies through acquisitions. 5:00] How do you put a tangible value on digital assets like a methodology or framework? [6:33] 10:25] Are you seeing anybody selling parts of their companies rather than an entire acquisition? [11:19]

Entrepreneur 79

Entrepreneur Technical Review Cofounder Valuation 79

View from Seed

NOVEMBER 4, 2019

I have a related framework that company milestones fall into two buckets. And to do that, founders either spend way too much money on a third party dev shop, or hire a “lead engineer” that is capable, but not really a star. Things that are hard but inevitable and things that are hard and uncertain.

Seed Stage 180

Seed Stage Bootstrapping Demand Early Stage 180

ReadWriteStart

SEPTEMBER 22, 2011

This education - teaching the framework of business building - is at the heart of catalyzing an entrepreneurial culture. The bulk of our discussion today was around scaling and customer acquisition strategies. She has a master's degree in electrical engineering and computer science from the Massachusetts Institute of Technology.

Silicon Valley 124

Silicon Valley Ireland India Entrepreneur 124

YoungUpstarts

SEPTEMBER 14, 2012

What about dramatic mergers and acquisitions – aren’t those the panacea to ailing companies? 3) What drives your economic engine. Are charismatic superstar CEOs the answer to enduring success? Finally, cutting edge technologies ought to at least have an impact on greatness, right? Courtesy of Good to Great ( image source ).

Technical Review 146

Technical Review Merger Framework Valuation 146

Occam's Razor

JULY 23, 2012

As I've gotten older I've come to appreciate the value of frameworks a lot more. This is the main reason I love frameworks. The DMMM and CLoS are strategic frameworks (you should embrace them right away!), The Optimal Web Analytics Consulting Framework: DC – DR – DA. What metrics should I use?

Framework 126

Framework Analytics Web DC 126