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Using Limited-Time Offers and Flash Sales for Promotion

The Startup Magazine

Marked by their brevity and exclusivity, limited-time offers and flash sales are time-sensitive promotions that create a sense of urgency and excitement among customers. Here are strategies that will enable you to use them to effectively boost your sales and promote your enterprise’s brand and offerings.

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Why That $1 Million Doesn’t Always Mean Your Crowdfunding Campaign Was A Success

YoungUpstarts

My company, EcoFlow Tech, raised more than one million in sales and achieved our goals of getting customer feedback and generating buzz. However, having a high top-line sales numbers doesn’t necessarily mean you will hit your goals, or even that your campaign was a success. Know what you need in the end.

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Should Startups Focus on Profitability or Not?

Both Sides of the Table

The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. “COGS” represents the amount that each sale costs you.

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Twitter Link Roundup #243 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Flash Mobs Have More to Teach About Managing Teams Than Any Textbook – crowdspring.co/1yOIIpD. Why I Walked Away From a $12M Acquisition Offer 18 Months After Our Startup’s Launch – buff.ly/1ECc6AO. This Simple Sales Trick Is Positively Brilliant – crowdspring.co/1wVhAUF. Is the Corporate Campus Dying? crowdspring.co/1A0l3H8.

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MyShape Article - Analyst Misses the Point

SoCal CTO

Maybe its because Im 66", but I think most clothes shopping really stinks and when was the last time that a sales person was actually helpful. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. Clothes are very personal and its really a pain to find stuff thats going to look good on you.

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4 Ways to Improve Your Online Storefront

Up and Running

In fact, according to Shopify , global retail ecommerce sales are on track to reach $4.5 B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 Sales conversion rate: How many visitors are completing a purchase.

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The evolution of an investment theme

The Equity Kicker

IBM has just announced the acquisition of social recruitment business Kenexa for $1.3bn, the latest of a string of ‘social’ enterprise software businesses to be acquired this year. The first major acquisition of a social business was Salesforce’s acquisition of Radian6 for $326m nearly 18 months ago.