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The Entrepreneur’s Essentials #15: The fallacy of risk in entrepreneurship

Austin Startup

And speaking of capitalism, George Papandreou’s, the former Prime Minister of Greece and the poster child for the European economic crisis, TED Global talk is already live. Editor’s note: Since I wrote this, Compare Metrics was renamed Edgecase and was acquired by GroupBy in Canada. I served as Chairman leading up to the acquisition.]

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Top Emerging Startup Industries For 2019

YoungUpstarts

While David Skibbins, the author of Becoming a Life Coach , points to the origins of personal coaching dating back to Ancient Greece, he notes that it has taken a little longer for the industry to fully bloom, thanks in part to the rise (and partial fall) of the corporate culture of business mentoring.

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The Steps of the Recruiting Process … and How to Identify Failure Points

www.ere.net

Common reason for failure: no metric or feedback mechanism to measure the percentage of applications that were routed to the wrong job. Common reason for failure: the absence of a metric or feedback mechanism to measure the percentage of applications that were misclassified or that advanced without meeting minimum standards.

Hiring 57
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3 Steps To “Activate” Visitors and Convert Them To Subscribers, Leads & Customers

ConversionXL

As a follow up to our data driven traffic acquisition article , we’re going to be looking at the roles emotion & data play in “activating” customers and using Dave McClure’s Conversion Metrics as a guide to the larger conversation. But the world isn’t ideal, and this stuff is hard as hell to balance out.

Greece 107
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The 3 Step Approach To Successful Customer Activation

ConversionXL

As a follow up to our data driven traffic acquisition article , we’re going to be looking at the roles emotion & data play in “activating” customers and using Dave McClure’s Conversion Metrics as a guide to the larger conversation. But the world isn’t ideal, and this stuff is hard as hell to balance out.

Greece 98
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The 3 Step Approach To Successful Customer Activation

ConversionXL

As a follow up to our data driven traffic acquisition article , we’re going to be looking at the roles emotion & data play in “activating” customers and using Dave McClure’s Conversion Metrics as a guide to the larger conversation. But the world isn’t ideal, and this stuff is hard as hell to balance out.

Greece 82
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Eight Silly Data Things Marketing People Believe That Get Them Fired.

Occam's Razor

Many used some data, but they unfortunately used silly data strategies/metrics. And silly simply because as soon as the strategy/success metric being obsessed about was mentioned, it was clear they would fail. It is a really good metric. There are many spectacular reasons for why Like (and +1s, Followers) is a horrible metric.

Metrics 166