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Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

Any big changes in your marketing/customer acquisition strategy over the last time period (more money doing Search, less money in Email, elimination Facebook as it does not work, etc., In my case I'm looking at Social Media (boss LOVES social!), Guyana, anyone? Direct Traffic (I get a lot of it!)

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