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Kevin Federline Search Engine

SoCal CTO

skip to main | skip to sidebar SoCal CTO Tuesday, March 20, 2007 Kevin Federline Search Engine Just saw a post - Sleep with a pop star, get your own branded search engine. talking about Prodeges Search with Kevin Site - [link]. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

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8 Ways the Internet has Changed Software Marketing

SoCal CTO

skip to main | skip to sidebar SoCal CTO Tuesday, March 13, 2007 8 Ways the Internet has Changed Software Marketing Great post - 8 Ways The Internet Changed Software Marketing - is an interesting take on how different it is these days to market software. Good stuff. Posted byTony Karrer at 6:58 AM 1 comments: Jon Miller said.

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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

Many people don’t realize that the majority of the monetization of the Internet originated in Los Angeles but was perfected in Silicon Valley. He presented a system where your search results would be ranked based on companies bidding for placement and where merchants would be charged on a “cost per click” basis (CPC).

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Sustainable Strategies for Internet Startup Success

Startup Professionals Musings

It seems like everyone has an Internet startup these days. In addition, every business has operating costs, like customer acquisition, fulfillment, inventory, and customer service. You have to be found and favored by search engines. Search engines. are still the primary method for finding information on the Internet.

Internet 241
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First Mover Fallacy

Agile VC

If you think back to the monster consumer software and internet companies that’ve been built in the last 2-3 decades, it’s actually far more likely they were fast and/or particularly innovative followers rather than first movers. Google (search… lots of predecessors). Dropbox (cloud storage).

Cloud 205
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How to Craft a Digital Advertising Strategy that Combats Rising Costs and Captures New Customers

ConversionXL

Before you begin using tactics to hit your goals, tap into your analytics and search data. Which terms are people using to search for your products? Research shows that over 42% of internet users worldwide now use ad blockers to reduce how much advertising they see. Where do visitors spend the most time? Ad blockers.

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Why Misunderstanding Startup Metrics Can Cost You Your Business

Both Sides of the Table

Perhaps the most misused terms I see these days from entrepreneurs involve CAC (customer acquisition costs) and LTV (life time value) and a lack of understanding these critical components is driving many companies to premature failure. CAC is often measured incorrectly and doesn’t often doesn’t capture the true costs of acquisition.

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