YoungUpstarts
AUGUST 4, 2014
Beyond Lenovo’s famous acquisition of IBM’s PC business, entertainment conglomerate Dalian Wanda bought American cinema operator AMC Entertainment followed by British yacht builder Sunseeker. Through differentiated sourcing, companies can better hedge their risks in the event that the Chinese economy implodes.
Occam's Razor
FEBRUARY 9, 2015
Site-centric analysis is primarily focused on looking at direct competitors, or adjacent ones, and learning from what is happening with Acquisition, Behavior and Outcomes on their website (desktop and/or mobile). Hence, a lot of your time will be spent in acquisition analysis to improve your digital advertising and marketing strategy.
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