This week, we’ll discuss how those metrics can be used to actually improve your company’s trial conversions. In order for metrics and collected data in general to be valuable to your company, they must be actionable and this will mean different things to different aspects of a SaaS business. Sales. Marketing. Product. Summary. MORE >>

I was in a VC diligence meeting yesterday and one of the partners asked me which metrics we were most focused on. At a high level, the key metrics to focus on are: Acquisition: Conversion rate from new unique visitors to new members, sign ups, etc? This is of course the Metrics for Pirates framework. I’m MORE >>

Home Best of 500 Hats About Dave Startup Metrics Dave on Twitter Archive Pages About 500 Hats & 500 Startups About Dave McClure About Dave follow me on Twitter Top Hat Posts Google Open Social vs. Facebook Platform (aka: Open Standards are for Losers. Marketing, Metrics, & Meaning (4 Pirates, in LA @ BlueGlass) Youve Seen This Shit B4. MORE >>

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit. Good luck. MORE >>

Back in December 2009 when Patrick Vlaskovits and I first contemplated our Customer Development book , I was noodling around with a graphic to illustrate the integrate Dave McClure’s Pirate Metrics with Customer Development activities. The order (and truly, the metrics themselves) are dependent upon your business model. MORE >>