A Smart Bear: Startups and Marketing for Geeks

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WP Engine passes $100M in revenue and secures $250M investment from Silver Lake

A Smart Bear: Startups and Marketing for Geeks

Of course a nice chunk is primary capital, i.e. for the company balance sheet, to invest in growth initiatives, security and quality, and advancing our existing strategic priorities through acceleration and de-risking. We have never been in a stronger position.

Engineer 152
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Bending over: How to sell to large companies

A Smart Bear: Startups and Marketing for Geeks

Your EULA will be examined with the same fervor as a billion dollar acquisition. In other words, gain information about what they're doing and at least secure another step forward in their purchasing process.]. We will release the funds after you provide your US social security number.". Purchase orders.

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COC: A new metric for thinking about cancellations in SaaS business models

A Smart Bear: Startups and Marketing for Geeks

A no-touch SaaS business driven by word-of-mouth marketing might have lower pay-back periods due to efficient acquisition costs, but have higher cancellation rates due to the lack of human touch. Enterprise SaaS businesses often have lower monthly cancellations but much longer pay-back periods. And what about MRR?

Metrics 270