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[Review] Startup Asia

YoungUpstarts

Asia – especially in countries such as India, China, Vietnam – is fast becoming the place where many entrepreneurs, whether locally born or lured back from Silicon Valley, are setting up shop. The second part covers the various sectors that have seen the biggest growth in Asia.

Asia 167
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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

This audience is immensely attractive to Brands and Marketers around the world. We've seen explosive growth in brand pages, types of advertising and other fun ways to monetize this audience. Completely ignore the question of whether Facebook works (for many, many, many companies it is a very effective marketing channel).

Metrics 165
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Ready to expand your startup into Asia? Read this

The Next Web

The company is one of the largest VC–backed startups in Southeast Asia, having raised over $60 million in funding. . This is the first of a four-part series that will provide insight into starting, building, and funding a company across Asia. Prioritize the markets. It’s wise to first broadly prioritize the top markets (i.e.

Asia 127
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Lack Of Budget And Talent Inhibit Growth Of Digital Marketing In APAC Region

YoungUpstarts

Marketers in the Asia Pacific region are upbeat and optimistic about the future of digital marketing, but many confess they still struggle or aren’t confident enough to push forward with digital marketing initiatives especially with budget and talent constraints. ” Lack of budget and skills.

Singapore 176
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[Singapore] Location Based Marketing Association Launches Local Chapter

YoungUpstarts

The Ontario, Canada-based Location Based Marketing Association (LBMA) earlier this month launched LMBA Singapore, its new regional chapter focused on promoting and supporting Asian companies working on location-based services (LBS) market through collaboration, education and research.

Singapore 165
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[Asia] Location-Aware Mobile Advertising Platform Launches In Southeast Asia

YoungUpstarts

Singapore-headquartered location-aware mobile advertising platform AdNear earlier this week announced its foray into the Southeast Asian markets of Malaysia and Indonesia, opening up its platform for advertisers who are looking to enable precision advertising on consumer mobile devices in those countries.

Asia 140
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[Asia][Event] ad:tech Introduces Roadshows Across Southeast Asia

YoungUpstarts

Digital marketing events have been getting tired of late, and perhaps it’s no surprise that interactive advertising and technology conference ad:tech in these parts recently rebranded itself into a regional event, ad:tech asean 2014. The roadshow series will revolve around the theme of “Marketing in a Digital World”.

Asia 183