article thumbnail

How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. The key is ongoing measurement and testing to understand which acquisition strategies work for your ecommerce business. You’ll also maximize return on investment (ROI) and reduce overall average customer acquisition costs (CAC).

article thumbnail

7 High-Performing Ecommerce Marketing Strategies for 2022

ConversionXL

Not for lack of competition, but as the result of a carefully designed ecommerce marketing strategy. In this article, you’ll learn how to build a powerful ecommerce marketing strategy using customer research and messaging development, and how to use it to determine which marketing tactics will best reach your target audience.

eCommerce 129
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Ecommerce: How to Survive its Troughs

ReadWriteStart

On the topic of ecommerce, one wonders to what extent this business model is applicable, and where is it likely to end? Some of the many ecommerce examples include Alibaba, Newegg, Best Buy, Amazon, Walmart, eBay, and Target. Some of the many ecommerce examples include Alibaba, Newegg, Best Buy, Amazon, Walmart, eBay, and Target.

eCommerce 152
article thumbnail

How To Prepare Your eCommerce Store For Black Friday 2018

YoungUpstarts

If you own an online business, Black Friday and Cyber Monday could shape up to be the most wonderful time of the year – cue the Andy Williams tune – if your ecommerce shop is prepared. Read on to learn how to prepare your ecommerce store for Black Friday and Cyber Monday 2018. Preparation. Website User Experience.

eCommerce 157
article thumbnail

How to Measure Ecommerce Customer Acquisition Cost (+ Tips to Reduce it)

ConversionXL

Customer acquisition cost (CAC) is an important metric for any ecommerce business. Put simply, you need a healthy customer acquisition cost for your business to succeed. It’s up to every ecommerce business to find the middle ground between investing too little in customer acquisition and spending beyond your means.

article thumbnail

Best Internet-Based Businesses You Can Start In 2020

YoungUpstarts

Do your research and look into buying or exchanging an eCommerce business. . If you already have a business and want to change direction, look at swapping an eCommerce site that you think you can manage better. Test your eCommerce talents. Go free or purchase a website at a low monthly cost from any number of providers.

Internet 130
article thumbnail

How to QA Ecommerce Email Campaigns to Increase ROI

ConversionXL

I don’t have to convince you that email is important: Email is a cost-effective way to get sales. Converting customers from your mailing list costs less than converting the same number via advertising. Most examples—and some steps—in this post apply only to ecommerce stores, but many apply to non-ecommerce companies, too.).

Campaign 123