Up and Running

DECEMBER 16, 2014

To grow a business, most entrepreneurs know that they should be implementing PR strategies. For this webinar, we were joined by Jennefer Witter, CEO and founder of the Boreland Group, and author of the new book, “The Little Book of Big PR: 100+ Quick Tips to Get Your Small Business Noticed.” They mix it up with advertising.

Public Relations 117

Public Relations Small Business PR Entrepreneur 117

crowdSPRING Blog

MARCH 7, 2014

The simplest and most important dashboard for early stage startups - crowdspring.co/1gMgfqV. Startup and Small Business Marketing 2014: Smart Web Design Best Practices and Tips - crowdspring.co/1dn9KvH. Don’t fear competition. Many of the best companies embrace it - crowdspring.co/1kgAen9. Employee Retention - crowdspring.co/1f2fAz5.

Social Media 98

Social Media Small Business Design Media 98

VC Cafe

JULY 15, 2021

According to Statista, revenue generated from apps (paid downloads and in-app advertising) will reach $935 billion by 2023, and that doesn’t doesn’t include the many trillions of dollars transacted via apps in the last decade alone (think Amazon, Uber, games, etc). Almost overnight, a huge new industry was created around mobile.

Mobile 190

Mobile Social Media Distribution PR 190

crowdSPRING Blog

MARCH 17, 2010

An “earn in” proposal – Employee option allocations in early stage companies - [link]. Really smart and fresh advertising by IKEA in France - [link]. Micropayments and Subscriptions: How Business Models for Startups are Shifting - [link]. Why The ‘Fail Fast’ Mantra Needs to Fail - [link]. Unreal - [link].

Social Media 88

Social Media Small Business Design Media 88

www.entrepreneur.com

SEPTEMBER 22, 2011

Answers Ask Entrepreneur Home Business Operations Business Opportunities Sales & Marketing Advertising & PR Finance & Accounting Franchises Home Business Human Resources Internet/E-Commerce Legal Issues Starting Up Technology Most Recent Answers How Can I Streamline My E-Commerce Operation? In fact, it could be worth much more.

Sweat Equity 55

Sweat Equity Equity Fractional CTO CTO 55

crowdSPRING Blog

FEBRUARY 23, 2011

Business Development for Early Stage Startups – [link]. 90+ creative advertising & design from January-February 2011 – [link]. Creative And Smart Ideas of Advertising For Inspirations – [link]. 8 Tested Guidelines for Creative Advertising – [link]. 1 – [link]. 1 – [link].

Social Media 92

Social Media Small Business Design Media 92

crowdSPRING Blog

JANUARY 12, 2011

VC’s apparently are increasingly nervous about early stage investments – [link]. Celebrities in Advertising Are Almost Always a Big Waste of Money – [link]. 60 Pixel Perfect Examples of Advertising Banners – [link]. Women-Run Tech Startups – [link]. How Much Money Do Designers Make?

Social Media 95

Social Media Small Business Design Media 95

crowdSPRING Blog

SEPTEMBER 6, 2012

Practical Advice for Raising Early Stage Venture Capital – [link]. Mobile Advertising: Twitter Sales Are Double That Of Facebook In A Google-Ruled, $2.6B 40 Naughty Animals In Extremely Creative Advertisements – [link]. 60 Advertising Posters With Inspiring Ideas – [link]. Staffing your startup?

Social Media 92

Social Media Small Business Design Media 92

Altgate

SEPTEMBER 16, 2010

The presentation was on outsourcing generally, not just software engineering and the audience was very early stage companies (some yet to be founded). It’s a dating website that is free for users and makes money from advertising. The servers are in the cloud, his advertising sales is with Google, etc. .&#

Software Review 65

Software Review Offshore Startup Boston 65

Both Sides of the Table

NOVEMBER 29, 2009

Handling PR with VCs. He had pitched me in the past and I told him that for a variety of reasons his company was too early stage for me but that I would happily keep track of their progress. To update me on your PR? Press doesn’t mean anything other than free advertising. Is that why you called?

PR 291

PR Bankruptcy Venture Capital Acquisition 291

Both Sides of the Table

OCTOBER 25, 2014

I’ve been having this PR discussion with three separate portfolio companies at once so I thought I’d just publish my thoughts more broadly. I have written many times about PR so if you want a deep dive on the “how” of PR you may enjoy reading some of these posts. PR pays dividends in Biz Dev.

PR 415

PR Early Stage Dividend Acquisition 415

www.inc.com

SEPTEMBER 24, 2011

Advertising. Last fall, Arizona Bay launched its own venture capital firm, Arizona Bay Technology Ventures , which will invest from $50,000 to $750,000 in early-stage start-ups. Its too early to say how well the strategy has worked; none of Grahams investments has gone bust, but he hasnt cashed out yet, either.

Arizona 40

Arizona Equity Iowa Venture Capital 40

YoungUpstarts

FEBRUARY 8, 2016

You can also try to build an initial following by leveraging public relations (PR). A company has to be really good at PR to get a lot of buzz. Help a Reporter Out (HARO) is a free sourcing service that enables startups without a PR firm to find requests for information and respond with a pitch.

Customer 100

Customer Entrepreneur PR Belgium 100

The Next Web

JANUARY 26, 2014

If a big corporation is pushing a new product, you might expect them to take out TV ads, online ads, maybe hire a PR agency and set up big distribution partnerships. You are getting your users to advertise your service for you to their friends. PayPal famously offered a $20 2-way reward in their early stages of growth.

Thailand 167

Thailand Social Network PPC Singapore 167

crowdSPRING Blog

JULY 1, 2011

10 Marketing Lessons for Early-Stage Tech Startups - [link]. Startups Need to Make Leaps of Faith, But Not Blindly – [link]. Interesting but punitive provision in Skype’s option plan allowing repurchase of even vested options at grant price – [link]. 40 Minimalist Print Ads That’ll Catch Your Eye – [link].

Social Media 92

Social Media Small Business Design Media 92

The Equity Kicker

FEBRUARY 6, 2012

When it comes to having a data led approach to PR Conversocial is fortunate on two counts, firstly in that the activities of companies and brands on Twitter and Facebook is in the public domain, and secondly in that the press is interested in printing stories about companies engaging in social media. Related articles.

Leadership 117

Leadership Marketing PR Social Media 117

mashable.com

OCTOBER 11, 2011

10 Essential PR Tips for Startups. Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. Not to mention, early-stage startups usually only employ a few people focused on product and development. TIP: As a startup – use PR for link building.

PR 103

PR Startup Social Media Technical Review 103

trada.com

APRIL 7, 2010

Trada Blog: Paid Search Marketing, Online Advertising and Small Biz Trada's blog for small businesses making paid search, online advertising and social media easier to understand. In our world, the size (and growth rate) of the market on both sides (advertisers and optimizers) is in the end the competitive advantage.

Stealth 40

Stealth PPC Advertising Conversion 40

Rob Go

MAY 28, 2015

There were a couple interesting tidbits that I learned from our conversation that is particularly relevant to early stage companies, and I thought I’d try to crystallize a few learnings on my blog as a companion to the podcast. Hopefully it’s helpful for founders and early stage operators as well.

Early Stage 28

Early Stage Marketing Channel PR 28

Rob Go

MAY 28, 2015

There were a couple interesting tidbits that I learned from our conversation that is particularly relevant to early stage companies, and I thought I’d try to crystallize a few learnings on my blog as a companion to the podcast. Hopefully it’s helpful for founders and early stage operators as well.

Early Stage 28

Early Stage Marketing Channel PR 28

Steve Blank

MAY 22, 2009

Marketing may be physically “staging&# the booth, and may even it “man it,&# but don’t be confused, this is the VP of Sales party. While the industry average says only 20% of show leads are followed up, that only happens in other companies, not yours. Go to trade shows like it matters.

Silicon Valley 128

Silicon Valley RSS California Customer Development 128

View from Seed

MARCH 22, 2016

This is for the early-stage companies — the entrepreneurs with great ideas and tireless work ethics who feel like they’ve emailed half of the country’s news outlets with nothing but the rare “thanks, but not interested” reply to show for it. Reporters aren’t here to advertise for you. The irony hurts. Pitch late. You did it!

Seed Stage 120

Seed Stage San Francisco Startup CTO Hire 120

Startup Lessons Learned

MARCH 13, 2009

Lessons Learned by Eric Ries Friday, March 13, 2009 Dont launch Heres a common question I get from startups, especially in the early stages: when should we launch? Announce a new product, start its PR campaign, and engage in buzz marketing activities. If you are having trouble raising money, sometimes a little PR can help.

San Francisco 168

San Francisco PR Lean Early Stage 168

ConversionXL

JUNE 25, 2021

Paid advertising options include: Sponsored content Native search ads Podcast ads Email newsletter ads. Done right, your PR campaign should incentivize media outlets to pick it up. It’s common for new products or early-stage startups to lack sufficient quantitative data to see meaningful themes or patterns. Conclusion.

Product 96

Product Social Media Audience Software Review 96

View from Seed

JANUARY 24, 2018

But whether you are trying to build daily, habitual products for business users like Slack or InVision or trying to reach truly mass market consumers like Wayfair, Jet, or Chewy, there is someone in the Guild who has faced this challenge at the early stages of a business and at scale.

Operations 176

Operations Cofounder Technical Review Angel Investor 176

crowdSPRING Blog

MAY 23, 2014

The Price Is Right: For Early-Stage SaaS Companies, It Needs To Be | TechCrunch – crowdspring.co/1j0ToYh. The hard thing about inspiring more women entrepreneurs | Fortune – crowdspring.co/Sl1hSW. 29 Tips for Entrepreneurs & Women in Tech | Tech Cocktail – crowdspring.co/1oj9QIU.

Social Media 93

Social Media Small Business Design Media 93

Up and Running

MAY 23, 2016

He says, “Spending a few thousand on a domain could make a big difference long term, and give you the credibility and advantage over the competition, especially in the very beginning and early stages of the business.”. has some great growth hacking strategies on their site; use these to give you that early boost.

Software Review 74

Software Review Software Delaware Forecast 74

Startup Lessons Learned

MARCH 4, 2009

In a startup, these channels of communication are critical to understand for advertising, launch and PR purposes. This is important, especially if you are a very early stage company. But beyond the obvious, its also important to know where customers go to get answers to pressing questions.

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

Steve Blank

AUGUST 27, 2009

Marketing starts to build a sales demo, writes sales materials (presentations, data sheets), and hires a PR agency. In this stage, or by alpha test, the company traditionally hires a VP of Sales who begins to assemble a sales force. Marketing is at its peak. Coming next Part 2: What’s Wrong with Product Development as a Model?

Silicon Valley 260

Silicon Valley Product Startup Product Development 260

Scalable Startup

SEPTEMBER 11, 2013

Via Stanford, Berkeley, Facebook, Google, recruiting Harvard and MIT undergrads, their wonderful PR machine, advertising free meals, free car washes, free dry cleaning, free day care. Recruitment – Most of the leaders in SV are from elsewhere because Silicon Valley aggressively acquires the best from all over the world.

Silicon Valley 22

Silicon Valley San Francisco Angel Investor Hawaii 22

www.readwriteweb.com

OCTOBER 7, 2007

No salaries, at first, but we did a lot ourselves and then did a lot as trade and/or on an advertising basis. Sun Microsystems has a program called Startup Essentials [link] thats designed specifically to help early stage startups get into some great equipment, free software and other great stuff too.

Bootstrapping 41

Bootstrapping Offshore Startup EC2 41

Steve Blank

MAY 21, 2009

The Message Sitting around a conference room table brainstorming messages that might resonate with customers, or worse having a PR agency doing that for you, is a firing offense in a small company. Design your graphics, pre-show promotion, literature and show directory advertising around your focused message and theme.

Silicon Valley 178

Silicon Valley RSS California Customer Development 178

crowdSPRING Blog

AUGUST 2, 2013

Early Stage Distractions | Nick Francis – [link]. Creative Advertising Posters 2013 | Graphic Design Magazine – [link]. How Are Colors Affective In Business Advertisement – [link]. Apple’s remote customer support program seems to have a very strict culture. Here’s how | Tory Johnson – [link].

Social Media 98

Social Media Small Business Design Media 98

Steve Blank

APRIL 20, 2021

It bears repeating: an early-stage startup must focus on making one customer group excited by a mission-aligned product. Economic paid acquisition: Contribution margins from customers are recycled into advertising, marketing, and other PR activities that successfully drive additional customers.

Product 436

Product Viral Channel San Francisco 436

crowdSPRING Blog

FEBRUARY 7, 2014

Books that Shape Common Early Stage (Startup) Culture – crowdspring.co/1fLefAN. The mobile future of variable pricing | ThoughtGadgets by Ben Kunz – crowdspring.co/1epd89z. Good perspective fon how long it takes for entrepreneur to know if their idea might succeed – crowdspring.co/1cNRjk2.

Social Media 95

Social Media Small Business Design Media 95

www.readwriteweb.com

OCTOBER 18, 2010

Through SEO and mommy blog PR, Lee can tap into this market. In 1M/1M, I teach the EJ Methodology which is based on my Entrepreneur Journeys research, and emphasize bootstrapping, idea validation, and crisp positioning as some of the core principles of building strong fundamentals in early stage ventures.

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

www.readwriteweb.com

OCTOBER 18, 2010

Through SEO and mommy blog PR, Lee can tap into this market. In 1M/1M, I teach the EJ Methodology which is based on my Entrepreneur Journeys research, and emphasize bootstrapping, idea validation, and crisp positioning as some of the core principles of building strong fundamentals in early stage ventures.

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52