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NextView’s Investment in Sincera: Simplifying Digital Advertising with Metadata

View from Seed

But it was the glowing endorsement from industry peers of Mike and Ian as a “can’t miss duo” and “the absolute best ad tech product people” which resounded during our diligence. Their recent partnership with The Trade Desk to develop a Made-for-Advertising (MFA) detection model is an example of Sincera’s collective ethos.

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8 Priorities When Offering A New Product Or Service

Startup Professionals Musings

Every one of you business owners I know periodically introduces new products and services to sustain growth, fight off competitors, or take advantage of new technologies. The cost of any new product these days must include education and rollout marketing, perhaps equal or greater than the development costs. Incent these early.

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[Review] CPL One Online Advertising Platform

YoungUpstarts

The following review will offer insights into one of those leading platforms, CPLOne.com , to give newbie online marketers and advertisers an idea of whether this platform will be right for them. What is the CPL One Advertising Platform? How Can You Start Advertising? How Can You Earn Money Using the Platform?

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Why You Should Be Doing Product Discovery

YoungUpstarts

Before rushing to build your concept to push out to consumers, it’s important to first undertake product discovery. Product discovery is the purpose of identifying the smallest amount of software needed to determine market value. Notably, this occurs prior to building the Minimum Viable Product , or ‘MVP’. How is it done?

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How to Craft a Digital Advertising Strategy that Combats Rising Costs and Captures New Customers

ConversionXL

If your business has a five- or six-figure digital advertising budget, you can put more money behind campaigns. In this article, we’ll talk about some less saturated digital advertising strategies you can use to get ahead. We’ll also show you what it takes to create advertising that gets people to act. Who are your competitors?

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4 In Demand Products During This Time Of Pandemic

YoungUpstarts

There are products that have become in demand because of the current pandemic, primarily because there have been drastic changes concerning consumer needs. People now prioritize products and services that allow them to continue working and doing business despite the health crisis. Medical Products. These are some of those: 1.

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The Rise of AI in Advertising

Duct Tape Marketing

The Rise of AI in Advertising written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mike Rhodes In this episode of the Duct Tape Marketing Podcast , I interview Mike Rhodes. AI plays a big role in advertising, particularly in messaging and content creation. Mike Rhodes (05:00): That's crazy, isn't it?