Both Sides of the Table

MARCH 12, 2016

Any which way, Snapchat has large “reach,” which is a key measure for any advertiser. Reach matters to advertisers for an obvious reason. Immediacy is tremendously important in advertising. That’s why live TV events are great for advertisers. There is also a reported 8 billion videos viewed per day.

Advertising 150

Advertising Iowa Campaign Media 150

Both Sides of the Table

NOVEMBER 14, 2017

We weren’t in enough cities to do national advertising campaigns yet we weren’t centralized enough to benefit off of our central marketing traction. So with operations in four key cities and recurring revenue now firmly above $10 million per year and with 10,000+ customers we realized that we needed a proper CFO to guide our growth.

Operations 286

Operations New York City Technical Review Startup 286

Both Sides of the Table

OCTOBER 10, 2011

Each customer segment of your business needs to be analyzed to determine whether they are profitable enough given ongoing costs to serve them relative to the revenue you would receive and the retention money you’d have to money to keep them with your service. Each mag has a different mix. Not possible.

Customer 287

Customer Technical Review Caching PR 287

Both Sides of the Table

MAY 19, 2010

We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. Note that these are “gross” revenue numbers. It means that the investors can focus on the issues that one faces at that particular stage.

Partner 240

Partner New York City Cofounder Syndicate 240

Both Sides of the Table

MARCH 25, 2016

It turns out that to build a successful company you ultimately need this strange thing called “revenue” that people don’t just hand you: You need to earn it. And there’s this other thing called “gross margin,” which shows the quality of your revenue. How much ad revenue does TripAdvisor make?

Startup 150

Startup Seed Money DC Software Review 150

Both Sides of the Table

MAY 7, 2013

My estimate is that the top 5 YouTube networks will do > $200 million net revenue in 2013 (after Google’s share). Distribution costs have, too. This is classic “Innovator’s Dilemma” market conditions.

Video 320

Video Los Angeles Technical Cofounder CTO Hire 320

Both Sides of the Table

JANUARY 6, 2014

Fast forward a couple of years and the company is now beyond 8-figure million of recurring revenue, has dozens of sales reps and growing rapidly and is now gearing up for multiple offices, enterprise integrations and relationships with Salesforce.com, HubSpot, Marketo, Marin Software and many others. And here’s the thing.

Technical Review 325

Technical Review Early Stage Software Review Los Angeles 325

Both Sides of the Table

MAY 25, 2010

Regarding protecting the quality of the stream from an influx of low quality advertising, I emphatically agree with (what I perceive to be**) Twitter’s positioning. For any platform to succeed it needs to achieve revenue momentum. This would make advertising even more visually transparent. Let me explain. While Ad.ly

Advertising 276

Advertising PR Revenue Hiring 276

Both Sides of the Table

JANUARY 19, 2015

YouTube takes too high of a revenue split (45% vs. 30% that Apple and many other distribution companies take – FWIW, YouTube argues this is because their costs are much higher since they host and stream the video). Your tech needs to add value to content producers, the audience and advertisers.

SEM 150

SEM Los Angeles Silicon Valley Acquisition 150

Both Sides of the Table

SEPTEMBER 15, 2013

Along with Greycroft Partners we were the first investors in Maker Studios 3 years ago when the company had no revenue and limited infrastructure. but not that this justifies take a 45% revenue share. Industry averages for talent revenue shares are about 70% with top talent making even more. ” YouTube takes 45%.

Networking 366

Networking Media Distribution Video 366

Both Sides of the Table

FEBRUARY 7, 2010

Traffic.com sold 10-second in-content advertising spots to local TV broadcasters. So when it came time to start their next company the starting questions was, “OK, what big problem could we solve for local TV broadcasters?&# They’re taking on the declining revenue streams of local TV and creating new, measurable ad activities.

San Diego 267

San Diego Entrepreneur Philadelphia Cloud 267

Both Sides of the Table

JUNE 20, 2014

By “vertical production” I meant that many online video production companies will have a strong vertical focus that will help them win the battle to sign up talent, build stronger & more loyal audiences and align with stronger advertiser relationships because they serve more endemic audiences.

South America 291

South America Colombia Mexico Vertical 291

Both Sides of the Table

AUGUST 21, 2011

While the media industry is driven by a combination of subscriptions and advertising – it’s clear that the latter plays a unique role in media. Of the $300 billion spent annually on advertising, 90% of it ($270bn) is still offline and not measurable. (1). The Impact of Mobile Phones on Advertising.

Mobile 329

Mobile Advertising Affiliate Internet 329

Both Sides of the Table

MAY 23, 2012

In an over-funding environment companies are encouraged to eschew revenues in a land grab to acquire eyeballs, clicks, page views or whatever other vanity metrics give VCs the false comfort that they’re sitting on a gold mine. The opportunity to transact at the point of purchase increases the sheer number of revenue opportunities.

Venture Capital 347

Venture Capital Technical Review LP Mobile 347

Both Sides of the Table

JULY 16, 2010

Revenue must come from a primary source (as opposed to advertising or other third party sources). Listening to Manu Kumar speak is like listening to a focused entrepreneur speak (and I can’t say this about all funds). He has a set of clearly defined criteria in order to invest. Price MUST be in a certain range.

LP 311

LP Technical Review Early Stage Silicon Valley 311

Both Sides of the Table

DECEMBER 19, 2011

This meant that small teams could create games and make real revenue whereas on the Web this was much harder because you either had to build (or license) your own billing infrastructure, convince consumers to get out their credit cards (which they don’t like to do) or you had to sell enough advertising to make it worth offering your product.

Web 355

Web AJAX Distribution HTML 355

Both Sides of the Table

SEPTEMBER 12, 2013

But as sweet as that success has been (we invested pre-revenue in a small team) today my even more important news was the further expansion of our partner ranks. It was a software platform for allowing advertisers to purchase brand integration (product placements) as a standardized unit through a marketplace.

Partner 340

Partner Los Angeles South Africa Cap Table 340

Both Sides of the Table

JULY 13, 2012

But they make the overwhelming majority of their money from advertising. They are selling audiences to advertisers. Whenever I talk about advertising people comment how much everybody hates ads. The customer are advertising agencies and brands themselves. Ads are effective. As I said, YOU are the product. Believe me.

New York 311

New York Mobile Technical Review Software Review 311

Both Sides of the Table

MAY 4, 2010

We discussed whether investing in the second largest player in a category makes sense given that Groupon is 10x the revenue, 3.5x But LivingSocial is reportedly doing around $180,000 per day in gross revenue. If this figure is accurate – it’s certainly a very large business even when you look at net revenues.

IPO 236

IPO .Net Venture Capital Strategic Investors 236

Both Sides of the Table

FEBRUARY 7, 2011

Or maybe you’re trying to dramatically change the way TV is consumed, like Boxee or TV advertising works on the Internet, like Hulu. As you know, one of the primary revenue models of Twitter today is “promoted Tweets&# based on hashtags. But be sure that along your ascent they’re going to notice you and respond.

Entrepreneur 330

Entrepreneur Tunisia Egypt Iran 330

Both Sides of the Table

JANUARY 14, 2014

The reduction in screen size has made the economic model of Internet advertising totally inefficient. Yet when we went out to fund raise this year after 4 years of a 200% revenue CAGR (compounded annual growth rate) the first firm that we spoke with said, “We love what you do and we love SaaS. I’ll wait.

Mobile 339

Mobile Email Social Media Global 339

Both Sides of the Table

SEPTEMBER 16, 2009

We found that at the low end there wasn’t enough revenue to make it worth our while. Want to build a product that relies on converting local mom-and-pop businesses into online advertisers – see if a regional approach might work better. I guess it has worked for some companies? Who else?). Want to be the SharePoint killer?

Startup 389

Startup Early Stage Demand Channel 389

Both Sides of the Table

APRIL 25, 2011

A great recent example of this was a successful group of entrepreneurs who had created a company that will do $10-12 million in revenue at their system integration business (read: services business) in 2011 after having done $5 million or so in 2010 and $2-3 million in 2009. Even tech blogs know this.

Silicon Valley 332

Silicon Valley IP Dividend Finance 332

Both Sides of the Table

JUNE 6, 2012

With what is rumored to be around 2 million consumers paying $8 / month that is now a $200 million per year not including their ad revenue business. Revenue models are emerging. .” That is why Hulu has invested so much in building its Hulu Plus subscription service. It’s clear that global audiences will consume English.

Media 302

Media South Korea Distribution Technical Review 302

Both Sides of the Table

DECEMBER 5, 2010

billion in annual subscription revenues not including advertising or eCommerce). Brands didn’t advertise their web pages they advertised “AOL Keywords.&# You couldn’t pick up a magazine in the 96-99 timeframe without seeing AOL Keywords advertised everywhere.

Social Network 318

Social Network Networking Internet Technical Review 318

Both Sides of the Table

MARCH 1, 2011

Around 2003, Quigo was doing tens of millions of dollars in revenue with two main products: a ready-to-use, search engine marketing solution for advertisers called FeedPoint and a contextual advertising platform for publishers called AdSonar. Quigo Lands Overture as Client, Rejects Their Acquisition Offer.

Semantic 302

Semantic Acquisition Valuation Angel Investor 302

Both Sides of the Table

MAY 24, 2021

It has historically been the case that VCs would rather fund the promise of 100x in a company with almost no revenue than the reality of a company growing at 50% but doing $20+ million in sales. innovated in social media advertising and for a variety of reasons wasn’t ultimately successful and went to zero. The second “exit”?—?Adly?—?innovated

Venture Capital 363

Venture Capital LP Valuation Later Stage 363

Both Sides of the Table

FEBRUARY 17, 2010

Apple wants to take a major share of the revenue. Apple has sent out signals such as that they might like to own location-based mobile advertising. There are so many free Flash games now where the owners of the handset and OS wouldn’t be able to have a cut in the revenue if they were widely distributed on iPhones.

Flash 326

Flash Mobile Application Development Cloud 326

Both Sides of the Table

MARCH 11, 2011

I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. He presented the idea at the TED conference in the mid 90′s and was literally boo’d while he was on stage.

Product 350

Product Tuvalu Dilution Incubator 350

Both Sides of the Table

FEBRUARY 13, 2011

We will invest pre-revenue and even pre-product if we have discovered the right team in the right kind of market. Tige and I discuss an excellent blog post written by the CEO of Hulu (Jason Kilar) on the future of advertising. In that way, you could say that we are stage agnostic. I run Revolution’s VC investments.

Cofounder 277

Cofounder Merger Founder Venture Capital 277

Both Sides of the Table

JUNE 12, 2010

-Company grew by more than “400% each year” for past few years [assume growth metric = revenues]. Competition: Chegg (has raised $144 in debt and equity)—estimated by Steven Carpenter ( TechCrunch ) to be 10x more unique visitors than BookRenter (during peak book renting seasons) with nearly $140mm in revenues for 2010.

Venture Capital 217

Venture Capital Los Angeles Oakland Asia 217

Both Sides of the Table

SEPTEMBER 10, 2010

Brands took out advertisements espousing their “AOL Keyword.&#. And now brands are advertising “www.facebook.com/brandname.&# Plus ça change. But that didn’t stop my mom from telling me, “honey, I’m on the Internet!&# &# Um, no Mom. You’re on AOL. But what about the “fixed&# world (e.g.

Web 300

Web HTML AJAX China 300

Both Sides of the Table

JANUARY 5, 2016

The reason is that most people equate MCN with “YouTube aggregators” meaning people who sign up video creators, roll them up into a single content management system and then collect advertising revenue from YouTube. YouTube aggregation isn’t a business.

Aggregator 150

Aggregator Silicon Valley Distribution Video 150

Both Sides of the Table

DECEMBER 22, 2011

As far as I know, the revenue in AWS is not publicly broken out but the last rumor I heard was that it had crossed $1 billion per year. Google – They have led the deflationary pressure on advertising, bringing whole industries into chaos. They are bringing deflationary economics to local advertising.

Non-Compete 386

Non-Compete Startup Internet Cost 386

Both Sides of the Table

AUGUST 9, 2011

Companies with less than $2 million in revenue were asking for $50-60 million valuations and getting them. US TV advertising is $60 billion in its own right. These companies advertise. When I first got into the industry it was 2007. Valuations were enormous relative to progress in companies. was still a term being bandied about.

Stock 305

Stock Technical Review Marketing Greece 305

Both Sides of the Table

MAY 7, 2011

As an example, Joel says that there is a chief revenue officer who is solely responsible for bringing in revenue to StackExchange. He is responsible for bringing in revenue from advertising and their careers offering. One way to do this is to make everyone the “CEO of their job&#. 29:45 minutes.

Software Review 285

Software Review Software St. Louis API 285

Both Sides of the Table

SEPTEMBER 1, 2010

I originally came from the entreprise software world (for 10 years) and before that I was in mobile & telecoms (8 years) so the last three years of immersing myself in consumer Internet, digital media & advertisings has been very eye opening. Ah, the joys of youthful naivete. And then I had another bubble burst.

Offshore 284

Offshore Widget SEO Distribution 284