A Smart Bear: Startups and Marketing for Geeks
FEBRUARY 26, 2022
Web traffic from Google Analytics but also another analytics system, or your raw web logs. (If If you use five web analytics tools, they’ll all give you different numbers; this could be due to differences in definitions of things like “visit” and “session,” but is that truly all it is?).
A Smart Bear: Startups and Marketing for Geeks
JULY 4, 2011
Yet, when it comes to email management, most companies seems to adopt a somewhat broken posture: either they don’t advertise any public email or they advertise too many of them. Sign up for AppSumo 's daily deals specifically for web geeks & entrepreneurs. Are you still exposing a number of emails not equal to one?
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A Smart Bear: Startups and Marketing for Geeks
JUNE 5, 2012
Adventurous Advertiser writes: I’m ready to spend my first $1000 on something other than AdWords. “Besides that, you’ll lose credibility if you stop advertising. Fast learning means you get to a working advertising model faster. To get your question answered , email me at asmartbear -at- shortmail -dot- com.
A Smart Bear: Startups and Marketing for Geeks
NOVEMBER 4, 2019
No brand, no features, no customers, no money, no distribution, no search engine rankings, no efficient advertising, no incredible executive team, no NPS, no strategy. The web actually worked (even if slowly). You could use a knob on a web page to determine how scalable the site was. Email actually worked. In your pocket.
A Smart Bear: Startups and Marketing for Geeks
MAY 3, 2010
When 78% of "About Us" web pages claim "the leading provider" of something, we are no longer impressed. Tags: Essays How-To advertising design marketing persona writing. Like a song over-played on the radio, like a restaurant over-hyped in the magazines, repetition of even powerful, wonderful phrases can kill them.
A Smart Bear: Startups and Marketing for Geeks
MAY 15, 2012
Nick: So clients would be the advertisers. Jason: Advertisers. Sign up for AppSumo 's daily deals specifically for web geeks & entrepreneurs. Nick: So that’s both sides, so we have really kind of client sides, so we try to do everything we can to make our clients as happy as they can possibly be. Jason: Which client?
A Smart Bear: Startups and Marketing for Geeks
APRIL 12, 2010
In retrospect we say that Google transformed how people find information, and further, how advertising works on the Internet. We took a simple problem (when server rooms get hot, the gear fails) and provided a simple solution (thermometer with a web page that emails/pages you if it's too hot).
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