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Paranoid Companies Miss the Best New Opportunities

Startup Professionals Musings

Up-sell related products after the initial sale. Affiliate marketing might actually be one of the more effective (and easier) ways to partner with someone else in the industry. This is called up-selling, or cross-up-selling, and both parties share the profits. Cross endorsement.

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Your Toughest Competitor May be Your Best Partner

Startup Professionals Musings

Up-sell related products after the initial sale. Affiliate marketing might actually be one of the more effective (and easier) ways to partner with someone else in the industry. This is called up-selling, or cross-up-selling, and both parties share the profits. Cross endorsement.

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10 Key Business Plan Elements Not In A Product Spec

Startup Professionals Musings

Include marketing, sales, and customer rollout plans. Set specific targets on the sales channels and marketing initiatives you need, including the use of social media, brand building, franchising, trade shows, affiliates, and distributors. Professional investors and even customers invest in people, rather than just a product.

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Are You Ready for Equity Based Crowdfunding?

Up and Running

The SEC’s proposed rules (mandated by the JOBS Act of 2012) amend the Securities Act of 1933 and the Securities Exchange Act of 1934 to allow the offer and sale of securities through an internet crowdfunding campaign, similar in some respects to donation crowdfunding campaigns conducted on Kickstarter and Indiegogo.

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11 Entrepreneurs Reveal What They are Looking Forward To in 2016

Hearpreneur

We worked together to make some very significant increases in their sales and profits. I’m looking forward to another month of growth within our user base and expanding our relationships with more tournament operators and affiliates – lastly for successful stakes and events for all our backers and players!

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From Nothing To Something. How To Get There.

techcrunch.com

Affiliate marketers outsource their content creation (articles, blog posts, ebooks, other written content) in order to focus on their platforms and other aspects of their business. Seems like a hell of a lot of advantage to have, on top of a great founding team, when heading into a startup. They will need a developer as part of the team.