Startup Professionals Musings

FEBRUARY 15, 2021

Affiliate marketing and link exchange agreements. This approach has been used for years, and implies very little risk, but many startups are still “too busy” to pursuing possible partners. Think about your core values and priorities, and look only at potential partners who have the same culture.

Partner 434

Partner Non-disclosure Agreement Intellectual Property Non-Compete 434

Startup Professionals Musings

AUGUST 1, 2014

Affiliate marketing and link exchange agreements. This approach has been used for years, and implies very little risk, but many startups are still “too busy” to pursuing possible partners. Think about your core values and priorities, and look only at potential partners who have the same culture.

Non-disclosure Agreement 257

Non-disclosure Agreement Intellectual Property Startup Non-Compete 257

Startup Professionals Musings

SEPTEMBER 21, 2015

Every business brings a set of existing customers who are great candidates for additional sales from a partner-competitor. That’s the reason why many ecommerce sites feature a house brand, but have partner relationships with logical competitors to attract and cross-sell customers. Be cautious, but not paranoid.

Non-disclosure Agreement 120

Non-disclosure Agreement Intellectual Property Non-Compete Startup 120