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Jan McBarron Shares Her Guide for Effectively Building Your Social Media Brand in the Digital Age

The Startup Magazine

Any solid business plan requires a social media strategy. Social media has pushed into every area of our lives, governing how we read the news, communicate with our families and friends and how we express ourselves to the world. Effectively building your social media brand can be broken down into concrete steps. Post Regularly.

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Six Nudges: Creating A Sense Of Urgency For Higher Conversion Rates!

Occam's Razor

In-stock status. In-stock status. Only 15 left in stock. Or, 1 in-stock in the REI store next to your office. Sometimes, by using one of the multitude of price aggregators, you can have an understanding of where your pricing is at an item level. Life of current price. Direct competitor comparisons. Personalization.

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The Power of Torso TV (Why Media is Racing to the Middle)

Both Sides of the Table

It was especially influential in my mind in thinking about media. At the simplest level you can think about markets in terms of the number of times media is consumed and/or purchased by people plotted against the total number of content of that media type that is available. Why is that? Even a hundred. That was the only way.

Media 302
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Putting Twitter’s IPO in Perspective

Agile VC

Again there’s three fundamental ways to make money in consumer-facing internet businesses: you can sell people stuff in a physical realm (e-commerce), you can indirectly monetize consumer attention (media or ad-based), or you can provide online software & services that consumers pay for (premium services).

IPO 194
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Technology as a Religion

Start Up Blog

Yet ‘investors’ are currently paying more than the aggregate value of the next 12 biggest car companies to own a piece of Tesla. Of course there are another dozen reasons the price of Tesla stock seems irrational, but you get the picture. Will Tesla stock crash? However, Tesla Inc.

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The 4 Critical Challenges of Tech Startup PR

ReadWriteStart

Letting Social Media Do The Legwork. Social Medial does the legwork for you. Photo: REDPIXEL / Adobe Stock. The secret to doing that is to let social media platforms do much of the work for you.

PR 107
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What Did I Learn From the First VC Check I Ever Wrote?

Both Sides of the Table

Just as I was getting the swing of things the world shifted beneath my feet and the stock market went into a free fall and venture capital all but shut down for nearly a year. Of course the media doesn’t do nuance well so this is an emotional topic. Some prefer to get in, buy cheap and show a big multiple.

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