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Customer Development for Web Startups

Steve Blank

Customer Development is a technique startups use to quickly iterate and test each part of their business model. How you execute Customer Development varies, depending on your type of business. Ash Maurya , the CEO of WiredReach, has extended my work by building a model of Customer Development for Web Startups.

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Is the Lean Startup Dead?

Steve Blank

First Movers” didn’t understand customer problems or the product features that solved those problems (what we now call product-market fit). Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money. Lean makes sense when capital is scarce and when you need to keep burn rates low.

Lean 335
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The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Part 4 of the Customer Development Manifesto to follow.

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Why Founders Should Know How to Code

Steve Blank

While he correctly understood how to frame his hypotheses with a business model canvas, and he was doing a good job in customer development – the third component of Lean is using Agile Development to rapidly and iteratively build incrementally better versions of the product – in the form of minimal viable products (MVP’s).

Cofounder 336
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Customer Development Manifesto: The Path of Warriors and Winners.

Steve Blank

This post describes a solution – the Customer Development Model. In future posts I’ll describe how Eric Ries and the Lean Startup concept provide the equivalent model for product development activities inside the building and neatly integrates customer and agile development.

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Crisis Management by Firing Executives – There’s A Better Way

Steve Blank

Business Model Design and Customer Development Stack. The alternative to the traditional product introduction process is the Business Model Design and Customer Development Stack. The Customer Development process is then used to test each of the 9 building blocks of the business model. No one gets fired.

Burn Rate 247
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Vision versus Hallucination – Founders and Pivots

Steve Blank

It was great to watch him embrace the spirit and practice of customer development. He was constantly in front of customers, listening, selling, installing and learning. Other weeks Yuri would be buffeted by the realities of his burn rate, declining bank account and depressing comments from customers.

Founder 316