A Smart Bear: Startups and Marketing for Geeks

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Maybe not so much with the "optimization"

A Smart Bear: Startups and Marketing for Geeks

Still, every article I read turns the creative process of business and product design into Vulcanian objectivity. Now by all of the usual arguments for Lean, Agile, and minimimalism, I should have used boogers too: Boogers were already semi-standardized. Tags: Essays design fun metrics persona philosophy productivity.

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Telling the 800-lb Gorilla to Shove it up his Ass

A Smart Bear: Startups and Marketing for Geeks

It was the little precambrian warm-blooded agile (oh sorry, now we're saying "lean") rodents who adapted by getting "outside the nest" to discover how to eat cockroaches, because we all know that cockroaches are the one form of life that can survive anything. Don't fear the dinosaur, fear the quivering warm-blooded tree-shrew.

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Sunk Costs: An invisible, pervasive peril

A Smart Bear: Startups and Marketing for Geeks

For example, let's say you designed a banner ad for a certain website (cost: $1000) and paid to run the ad for three months (cost: $2000). Here's where you expect me to say how stupid big-business is and how little startups are smart and agile and never make mistakes like that, but that's crap.

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How a startup should leverage a personal assistant

A Smart Bear: Startups and Marketing for Geeks

Not automating this process creates the ongoing repetitive work that computers are designed to handle. Agile Development, meet Agile Business. It's a similar process when finding a designer, developer, or any outsourcing partner. Iteration vs. Automation. Manual workÖthis is what computers are supposed to save us from!

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The fundamental lesson of the forces governing scaling startups

A Smart Bear: Startups and Marketing for Geeks

“The future is inherently unpredictable,” insists the small company, spurred on by Lean and Agile mindsets. Yet, it’s the job of a Product Manager at that mid-sized company to invent, discover, design, implement, and nurture those products — something that most entrepreneurs will never succeed at. Recruiting.

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Real Unfair Advantages

A Smart Bear: Startups and Marketing for Geeks

But now she has the vision and ability to design her own software, capitalizing on modern trends (e.g. Some examples of a feature being a company's primary advantage are: Apple compromises everything in the name of design. Even "cool, agile" companies like 37signals are trapped.