Occam's Razor

JANUARY 20, 2010

We will cover measuring success of SEO efforts on one web page, how to do search engine optimization for b2b websites, how to rank for highly saturated industries / categories / keywords, and which competitive intelligence tools do I use for search program optimization (and targeting display ads using search data!). Back to our story.

Analytics 90

Analytics Search SEO Metrics 90

David Teten

JANUARY 11, 2020

I have a tiny audience compared with the B2C influencers, but my audience are overwhelming businesspeople in tech and finance. Inherently this means that I’m researching a topic I need to know about, and that I’ll likely rank high in SEO for that particular topic. I can only do so much unpaid work for the social media companies.

Social Media 60

Social Media Technical Review Media Private Equity 60

Hearpreneur

SEPTEMBER 18, 2020

These 6 KRIs are The CHICAGO MetricsR and are the result of an aggregation algorithm based on any number of tactical metrics. We were trying to pick a name that would indicate what it is we do since we are a B2C company. From an SEO perspective, it is always helpful to find a domain name that includes your target keywords.

Naming 152

Naming India Chicago Entrepreneur 152

ConversionXL

NOVEMBER 8, 2018

In search results, earning the answer for a voice query depends largely on the implementation of SEO best practices. Other learnings offer greater specificity or diverge slightly from SEO best practices: Keep answers under 30 words. The snippet that voice assistants read back to users is usually just under 30 words.

B2B 100

B2B eCommerce Search Technical Review 100

ConversionXL

MARCH 3, 2021

For this reason, getting more out of your PPC spend is not just about properly optimizing; it’s about using all of that PPC data to shape a smarter SEO strategy. In this article, I’ll break down how to use your Google Ads campaigns as prospecting tools for SEO. Why PPC is an effective short term strategy, but SEO is the long game.

PPC 146

PPC SEO Campaign Analytics 146

Brandanew

OCTOBER 13, 2015

> 66% B2B and 60% B2C “best in class” content marketers had a documented Content Marketing Strategy according to the Content Marketing Institute. f) SEO ranking. Think beyond generic SEO. SEO has changed. The way to think about SEO is: a) Establishing organic links (please do NOT buy them).

Social Media 100

Social Media Marketing SEO B2B 100

VC Cafe

MARCH 15, 2016

It works both in a B2B and B2C context, as some studies show that 44% of online consumers say that having questions answered by a live person while in the middle of an online purchase is one of the most important features a Web site can offer. Online chat. Another way connect with customers is online chat.

Sales 60

Sales Marketing Sales Cycle B2C 60

Software By Rob

OCTOBER 14, 2010

No, these days even technical execution is mostly trivial (with a few exceptions for apps built around unique algorithms). This is a common line of SEO salesmen say to justify paying them month after month. at 12:33 pm @Mike – “Proving&# anything to do with Google’s algorithm is really hard. 5 Rob on 10.14.10

Software Review 77

Software Review Marketing Technical Review Software 77

Seeing Both Sides

AUGUST 16, 2012

Going B2C was daunting and not in our core DNA,” Kaufer remarked. Fortunately, on the side, the company had built up TripAdvisor.com as a demo site to show the prospective clients what a vertical search engine could do. But testing hypotheses was very much in the company's DNA, as well as evaluating data to learn and adjust.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

Mike Michalowicz

FEBRUARY 11, 2013

If you want to get people’s attention and have them call you, there’s nothing like writing an article for a trade magazine (for B2B) or local magazine (for B2C) to gain credibility and get the exposure you want. Even with all the changes to Google and to search algorithms, having a website that is keyword optimized is critical.

Small Business 167

Small Business Marketing PR Social Media 167

ConversionXL

OCTOBER 30, 2021

Generating awareness through SEO. SEO can be used to raise awareness through guest posting , too. . According to Statista , Facebook is strong for both B2B and B2C marketers, LinkedIn is better suited to B2B marketing, and Instagram is best for B2C marketers. social media, email, paid ads, SEO, etc.) Image source.

Customer 140

Customer Marketing Social Media CPA 140

Occam's Razor

NOVEMBER 2, 2015

In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. As with all other Social Networks below, let's take a look at some B2B examples (good and un-good), some B2C examples (good and un-good) and arrive at the optimal answer. What do you see?

Social Media 60

Social Media Media B2C B2B 60

Duct Tape Marketing

AUGUST 31, 2017

1 Because of the collective push for well-curated and highly targeted content in both B2B and B2C markets, skillful young writers have ample opportunity to break into the workforce through the art of copywriting. Standing Out with SEO and Style. And today, it really is an art form. Is copywriting creative or calculated? The challenge?

Demand 48

Demand B2B Curation SEO 48