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9 Things You Should Know About Social Login & CRO

ConversionXL

Some e-commerce websites might decide against offering social login if their target audience is aged 55 or older – these users are much less likely to have social accounts. The same goes for businesses operating primarily in countries where social networks are blocked, such as China or Cuba.

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Social Login and CRO: 9 Things You Should Know

ConversionXL

Some ecommerce websites might decide against offering social login if their target audience is aged 55 or older—these users are less likely to have social accounts. The same goes for businesses operating primarily in countries where social networks are blocked, such as China or Cuba. Let’s put the focus back on niches.