YoungUpstarts
APRIL 19, 2017
One way of doing this is dividing your clients to groups and assigning personas based on their search preferences and personality from previous experiences with the customer support team. By performing internet path analytics on websites, it is possible to monitor brand preferences of the customers.
YoungUpstarts
OCTOBER 10, 2012
Talented product developers. Even PhD analytics eggheads. No one can truly understand your customers or genuinely share their interests unless she is a customer herself. If so, the business world is full of specialists who are all too eager to help. Brilliant ad agencies and clever marketing communications experts.
YoungUpstarts
NOVEMBER 28, 2011
Customer development - along with acquisition and retention – is one of the primary firm activities that drive customer value. It describes the tactics that a firm employs to create the maximum value for its existing customers over the lifetime of their relationship. But this pattern is far from universal.
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