www.foliomag.com

JULY 31, 2012

Sales & Marketing. --> Bloggers. --> Resources. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. Here, digital audience marketers chime in on the ones they’re using now, and why. Erin Hoskins, Senior Marketing Director, New Media, Meredit h.

Social Media 40

Social Media Rhode Island Media South Dakota 40

ConversionXL

MAY 29, 2014

Sorry to be the bearer of bad news, but according to recent research done by CEB Marketing , this might just be the case. What’s even more frightening, is how highly marketers (that is you and me) think of themselves. Turns out, the marketers were wrong. Less than ? We really do ruin everything. How well they targeted traffic.

Conversion 113

Conversion Analytics Metrics Vermont 113

ConversionXL

AUGUST 12, 2014

Traditional analytics would say the personal computer was responsible for the prom dress purchase, but in reality both the computer and smartphone were responsible. Editor’s note: KISSmetrics , MixPanel or Heap Analytics are favorites here. Watch the video to get an idea of how this can work. Step 1 – The Initial Email.

Mobile 99

Mobile eCommerce Design Analytics 99

ConversionXL

MAY 29, 2014

Sorry to be the bearer of bad news, but according to recent research done by CEB Marketing , this might just be the case. What’s even more frightening, is how highly marketers (that is you and me) think of themselves. Turns out, the marketers were wrong. Less than ? We really do ruin everything. How well they targeted traffic.

Conversion 62

Conversion Analytics Metrics Vermont 62