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How to Raise More Money for Your Nonprofit

The Startup Magazine

After all, nonprofits have operational expenses such as rent, energy bills, and salaries. If nonprofits want to attract top executives, then they must also pay competitive salaries and need the nonprofit fundraising to support it. Social Media Marketing. One social media post from an influencer can raise millions of dollars.

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The Impact Matrix | A Digital Analytics Strategic Framework

Occam's Razor

The universe of digital analytics is massive and can seem as complex as the cosmic universe. Even simple questions like “ How effective is our analytics strategy? Soon, your digital analytics strategic framework that you hoped would provide a true north to the analytics strategy question looks like this ….

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Google Analytics Tips: 10 Data Analysis Strategies That Pay Off Big!

Occam's Razor

In the coming year, based on current announcements , Google Analytics is set to go through an almost unprecedented amount of evolution. My favorite is Visitor Analytics, and visitor level segmentation that will be pervasive throughout the product. My postulation is that by this time next year the tool will be almost unrecognizable. [My

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Web Analytics 2.0 Book: In Stores Now!!

Occam's Razor

I am absolutely thrilled that my book Web Analytics 2.0 I only had one job, at Intuit, when I wrote my first web analytics book. The Pitch: I invite you to consider buying my second web analytics book. It is not just a business book, though every dna strand in this book is more about online marketing than online analytics.

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12 Google Analytics Custom Reports to Help You Grow Faster

ConversionXL

The same is true of your data in Google Analytics. Many Google Analytics custom reports are configured incorrectly. More often, Google Analytics configurations are broken, rendering custom reports even less effective. Before you begin experimenting with custom reports, conduct a Google Analytics Health Check. Tweet It!].

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How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

Create awareness with paid social media posts 2. by posting about it on social media). Website analytics data and voice-of-customer (VoC) research show where and why shoppers fall out of your acquisition funnel. Google Analytics helps you dig into where leaks occur. Create awareness with paid social media posts.

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How to Become a Fractional CMO

Duct Tape Marketing

Imagine wielding the power of a marketing wizard without having to afford their six-figure salary. Apart from savings in salary expenses, businesses also reduce costs associated with benefits and other employee perks that are usually provided to permanent hires. That’s exactly what becoming a fractional CMO is all about.