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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Enable Google Analytics tracking. You just have to sign up for Google Analytics, get your account number, and plug it into your site. Use Googles built-in Analytics/AdWords integration, to track the effectiveness of each ad you run. Lean Startup Wiki - including a complete list of local meetups and meetup organizers.

Demand 167
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Beware of Vanity Metrics (for Harvard Business Review)

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, February 8, 2010 Beware of Vanity Metrics (for Harvard Business Review) The next article in my series on entrepreneurship for Harvard Business Review is live today. Once again, we revisit the topic of Actionable metrics and their nemesis: Vanity metrics. Remember "metrics are people, too."

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The Lean LaunchPad – Teaching Entrepreneurship as a Management Science

Steve Blank

Start your blog/wiki/journal. Update your blog/wiki/journal. Update your blog/wiki/journal. use Google Analytics to measure the success of your campaign. Dave McClure, “Startup Metrics for Pirates”, [link]. Update your blog/wiki/journal. Come up with ways to test: is a business worth pursuing (market size).

Wiki 311
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Daddy, What Does a Chief Technology Officer Do?

dontbesoanalytical.blogspot.com

Dont Be So Analytical!!! Inside the development organization, this Director attends to staffing, training, workload and productivity metrics, budget, and scheduling. Consider how firms today confront Web 2.0 – the combination of blogs, wikis, and social networking technologies sprouting up. skip to main | skip to sidebar.

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Datablindness

Startup Lessons Learned

That’s because many of our reports feed us vanity metrics: numbers that make us look good but don’t really help make decisions. Yet even among those who have access to good actionable metrics, I’ve noticed a phenomenon that prevents taking maximum advantage of data. Too much of this data is non- actionable.

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Case Study: kaChing, Anatomy of a Pivot

Startup Lessons Learned

In the early fall of 2009, as kaChing prepared for its marketplace launch, the management team showed the app—which included real time market data, SEC-grade accounting, analytics, compliance and customer management tools—to a number of investment pros to get feedback and endorsements. April 23, 2010 in San Francisco.

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How to Usability Test your Site for Free

Startup Lessons Learned

At Facebook we never did testing or looked at analytics. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. Lean Startup Wiki - including a complete list of local meetups and meetup organizers.