ConversionXL

SEPTEMBER 3, 2021

Like with SEO, there are rules you need to follow (to satisfy algorithms), best practices (depending on your goals and audience), and consistent testing and optimization. Go beyond the basic standard indicators (demographics, jobs, salaries, location, etc.). Like technical SEO , on-page and off-page optimization carry equal weight. .

Metadata 121

Metadata Technical Review Retention Metrics 121

Occam's Razor

OCTOBER 31, 2011

If you use Omniture's Site Catalyst or Google Analytics or whatever, they do a good job of collecting clean data into those two segments. Depending on what you choose the data is completely ignorable or deserving of insane additional analytical love. But because this is the default view in Google Analytics everyone uses is.

Salary 130

Salary Analytics Green eCommerce 130

Hearpreneur

JANUARY 19, 2022

Although your company's analytics are vital, simply investigating your own metrics is insufficient. I managed this by retaining employees who can handle different types of tasks and increasing their salaries slightly. Business leaders need to consider SEO strategy, unique marketing campaigns while also reconsidering marketing budgets.

Entrepreneur 116

Entrepreneur Metrics Technical Review North America 116

ConversionXL

MAY 27, 2022

For example, a marketing agency creating an ebook on “SEO for beginners” may attract 500 leads, a win for marketing. But how many of these leads are marketing qualified leads (MQLs) and how many are people with no buying authority looking to learn a bit about SEO? Analytics platforms. How much do demand generation managers earn?

Demand 95

Demand Management B2B Campaign 95

Occam's Razor

APRIL 21, 2014

about digital marketing and analytics. We will cover questions in four areas: business/strategy challenges, analytics/technical challenges, career/self-development questions and rampant speculation. Even the worst analytics configuration in the world will most likely allow you to measure cart and checkout abandonment rate.

Analytics 131

Analytics Marketing Campaign Metrics 131

Scalable Startup

JANUARY 12, 2015

RI primarily needs to accelerate revenue growth and market share in order to build new products, increase salaries to market rate and defend their position against a large number of competitors. It’s content, social, seo enhancing and is impacting a vast majority of online purchasing. Self funded to date, 10-20 employees. >

Management 20

Management Los Angeles Angel Investor B2B 20

YoungUpstarts

OCTOBER 24, 2018

If you’re working among friends and former colleagues, you have the luxury of paying yourself a reasonable salary and putting in the initial hours to get yourself off the ground. Building up an organic presence is a good start, as is publishing your own educational materials for the search of influence and SEO.

Intellectual Property 124

Intellectual Property Due Diligence Startup Social Media 124

Transformify

JANUARY 31, 2024

Predictive Analytics: AI is able to forecast future events, including candidate behaviour, performance, retention, and turnover, by using data and algorithms. It ranks candidates according to their qualifications, experience, and suitability for the position by analyzing resumes and job descriptions using predictive analytics.

Artificial Inteligence 52

Artificial Inteligence Technical Review Retention Matching 52

Occam's Razor

AUGUST 8, 2011

99.9996253% of Web Analytics reports produced are utterly useless. partly because they are out of the box standard reports that web analytics vendors create for “average” people (and we both know that you are not average!), Here’s a blog post: 3 Awesome, Downloadable, Custom Web Analytics Reports. do visitors value more?

Customer 122

Customer Analytics Metrics SEO 122

Occam's Razor

AUGUST 22, 2011

Here you'll find all my blog posts categorized into a structure that will hopefully make it easy for you to discover new content, find answers to your questions, or simply wallow in some excellent analytics narratives. " ~ Digital Analytics: "Am I thinking right? How To Excite People About Web Analytics: Five Tips.

Analytics 124

Analytics Metrics SEM Web 124

ConversionXL

AUGUST 24, 2021

News declaring it the number one job in sales and marketing, and a median average salary of around $142,000 in the U.S., We cover everything from A/B testing, branding, and social media marketing to Google Analytics, SEO, or landing page optimization. Show off your analytical skills by putting your results together in a report.

Management 141

Management Marketing Campaign Social Media 141

Occam's Razor

SEPTEMBER 19, 2011

" If your HiPPO is smart, and in my experience many HiPPOs are smart and well-meaning, shewill ask you this: " Is that 2% ($0.05) sufficient to cover the salaries, pensions, health benefits of everyone we employ to do catalog marketing? " Bonus 2: Google Analytics has a wonderful set of reports called Multi-Channel Funnels.

.Net 119

.Net Campaign Analytics Channel 119

Up and Running

AUGUST 21, 2014

You need to track pre-purchase, post-purchase, and then overall business analytics. In terms of driving traffic in the pre-purchase funnel, you will want to separate your funnel between paid traffic and SEO traffic. From an SEO perspective, you can go and use Google Tools and find out how many people search on certain keywords.

Metrics 84

Metrics Startup Churn Rate Forecast 84

Occam's Razor

JULY 6, 2015

Phase one, steps one through five, here: The Complete Digital Analytics Ecosystem: How To Win Big.]. If you really believe this is not happening inside your company, pause and read the contract given to the SEO agency/internal person. Think of what SEO does. Just open Google Analytics. and measurement (soon after!)

Marketing 60

Marketing Framework Metrics Audience 60

ConversionXL

NOVEMBER 14, 2013

So yes – companies spend ALL that money to get traffic to their site via SEO, PPC, social media and what not. The thing is that SEO is going to get increasingly harder. If you’re still doing SEO by optimizing for keywords, you should know: it’s not 2008 anymore. And then throw the traffic in the garbage.

PPC 123

PPC Analytics Conversion SEO 123

Occam's Razor

JANUARY 4, 2022

The paper from the respected body made me open PowerPoint and create a visual that would make the case for never identifying Conversion Rate or ROAS the Most Important KPI in your company / practice of analytics. It is published 50x/year, and shares bleeding-edge thinking about Marketing, Analytics, and Leadership. Hopefully. :).

Conversion 127

Conversion Analytics .Net Metrics 127

Occam's Razor

SEPTEMBER 30, 2008

So talk to your Marketers, Boss, Cleaning Lady, the dudette you replaced at half her salary! One of these days my hope is that Web Analytics vendors will A] Make it easier for us to add the annotations and/or B] Mine other sources and automatically add context / tribal knowledge as Google Trends does today. Go Get Your Own.

Analytics 68

Analytics Metrics Search Florida 68

Entrepreneurs-Journey.com by Yaro Starak

FEBRUARY 11, 2011

In my previous post, Why Leave A Six Figure Salaried Career For Online Entrepreneurship , I wrote about the various business ventures I have tried and tested over the years. We also had Google Analytics scripts installed for visitor and conversion tracking. The website was horrible from an SEO perspective.

SEO 86

SEO PPC America Design 86

ConversionXL

APRIL 7, 2016

The average salary of conversion optimizers was $71,340. Those in the US had the highest average salary ($87,926). The following four countries had the most respondents: There was also a difference in salary based on company size. Also, you need to know a lot of things really well to be good at optimization: Analytics.

Conversion 48

Conversion Salary Analytics eCommerce 48

Occam's Razor

FEBRUARY 22, 2010

Competitive intelligence, the "what else", is one of the core tenets of Web Analytics 2.0. Additionally the person is also required to self report demographic, salary, household members, hobbies, education level and other such detailed information. 5: Benchmarks from Web Analytics Vendors.

Analytics 123

Analytics Securities and Exchange Commission Search Engineer 123

Cracking the Code

OCTOBER 10, 2008

In my case (LucidEra -- a SaaS analytics provider focusing on sales, marketing, and financial analytics), weve found that success requires not only building some best practices for analytics into our solution, but also coming up with a repeatable and scalable way to show the customer how to use the analytics and how to interpret the results.

Software Review 48

Software Review North America Europe Metrics 48

Occam's Razor

APRIL 29, 2013

1 Search Results Ranking = SEO Success. You end up paying substantial amounts of money to your analytics/big data vendor – for questionable value. 1 Search Results Ranking = SEO Success. Much money is spent on all kinds of demands to SEOs, big or small, which results in all kinds of shenanigans to try and get to #1.

Metrics 166

Metrics Marketing Search SEO 166

sivers.org

JUNE 25, 2010

Dont make cheap skate equity offers, with programmer getting equity share of first employee and salary of founder(nothing or next to nothing). If you really believe that you can educate a client to speak in logical, analytical terms like this then you are either lucky to have met clients sent from heaven or are daydreaming.

CTO Hire 84

CTO Hire Hiring Software Review Technical Review 84

blog.expensify.com

APRIL 24, 2012

Otherwise, for those yet-another-facebook-type social web apps, just hire competent programmers and give them salary and perks that normal professionals expect, and not hope that their compulsion covers for your managerial incompetence and angel investor micromanaging idiocy. Just not a good fit for you. March 26, 2011 at 6:03 pm.

Java 107

Java PHP Software Review Coder 107

Occam's Razor

NOVEMBER 2, 2015

The way it works is that you compute the total cost of your Social Media program: SM employee salaries and benefits, agency fees, content acquisition/production costs, analyst salaries, executive time invested etc. Bonus: YouTube Marketing And Analytics: A Primer For Magnificent Success. See, Think and Care intent clusters.

Social Media 60

Social Media Media B2C B2B 60