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53 Questions Developers Should Ask Innovators

TechEmpower

Ads, Viral/Social, SEO)? Targets Are you developing a native app and/or a web app? Can you do a hybrid web/native application? SEO Support Will URLs and page content need to be properly formed for SEO? What back-end support for SEO is needed? Analytics/Metrics What key startup metrics will you need to track?

Developer 520
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How to Conduct an SEO Audit for Your Business Website on a Budget

Up and Running

Where you may have previously been able to engage with a digital marketing agency to help with your SEO activity , you may find that you now need to take on some of that workload internally. . Yes, enlisting the support of an SEO specialist is still a great idea if you want to continue driving highly valuable organic traffic.

SEO 85
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Enterprise SEO: Don’t Outsmart—Out Execute

ConversionXL

Enterprise SEO has been my topic of choice for extracurricular “thought leadership” over the years. While my presentation focused on the in-house side of enterprise SEO, I’ve also experienced (and written about ) getting things done—or trying to get things done—at an agency. What should SEOs spend time on? Here’s how to do it.

SEO 121
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The Top 10 Tools for Tracking Your Web Metrics

Up and Running

Thankfully, there are a number of great tools for tracking your web metrics (both free and paid) that can help you get a better understanding of what your users are doing on your site and even how your competitors are faring in their own online efforts. What is web analytics? Google Analytics [free and paid].

Metrics 89
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Analytics On The Bleeding Edge: Transforming Data's Influence

Occam's Razor

Analytics teams are named for the silos and limitations within which they trap themselves. Finally, few analytics teams obsess about predictive analytics in a way that allows them to dictate future action. The above-observed realities were on my mind as I took on a new role to lead Global Strategic Analytics. Paid Media.

Analytics 131
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Web Analytics Analysis: How to Find Problem Areas & A/B Test Ideas

ConversionXL

Web analytics analysis is a big part of that. Why Web Analytics Analysis Is Important. Web analytics analysis is a key part of the ResearchXL model. Before you can properly complete your web analytics analysis, you should have a list of questions that need answers. And those who don’t?

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Viral, Social, Sentiment, Mobile: 4 Delightful Web Analytics Solutions

Occam's Razor

That's not including others I actively seek out around the web. Remember I am the creator of the 10/90 rule of investment in web analytics. When I had created the rule Google Analytics did not even exist! You'll note that Tynt's selling point is connected to SEO. Simple right? First Some Context.