Place Branding: 3 Unique Storytelling Projects For Branding A City
Brandanew
AUGUST 7, 2015
It calls itself the “City of Lights” which is supported by iconic architecture such as the Eiffel and the Louvre that can be spotted even at night when they are illuminated. Paris has always had its long history, culture, heritage and a romantic image to go with. It has often been considered to be the topmost city brand in the world.
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