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How to Create Free Buzz for Your Startup

David Teten

For startup companies trying to build buzz around their brand, but without the capital to launch a full-fledged PR campaign, there are a lot of ways to hack the PR game. To begin with, the best PR you can build is through satisfied customers with high Net Promoter scores. Host an event.

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Book Marketing – What Can A PR Pro Do For You

YoungUpstarts

Experts in public relations (PR) and marketing don’t simply get the word out; they create such a phenomenal success for their clients, that when someone needs a recommendation they are the first name they consider. But one area that PR pros particularly excel at is helping authors with book marketing. But it doesn’t stop there.

PR 100
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5 methods and 15 tools to find your audience and build a community

The Next Web

This article was co-written with Shannon Byrne, mention’s content and PR Manager. Social sharers to spread your message and curate your content. Alex Manthei is the Community Manager at mention, a media monitoring app that lets you monitor, react, collaborate and analyze your online presence. People to read your writing.

Community 165
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PR for Startups: Avoiding crickets after the Ta-Da!

This is going to be BIG.

They''re building up their PR plans to make the financing announcements part of a larger story arc. Announcing your funding without a larger PR plan is the equivilant to George Costanza saying "I love you" to his date and not getting it returned--"that''s a pretty big matzo ball" to leave hanging out there.

PR 132
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Cannabis Marketing Without Paid Ads: How to Do it Right

Up and Running

So rather than trying to make a sale or advertising product reviews, for example, you should curate content about the endocannabinoid system, the science behind cannabis, and the “lifestyle.” These platforms will give you insight into what your audience is searching for and which words you should be targeting in your content.

SMS 101
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8 Reasons Why Your Business Should Be Writing A Blog

YoungUpstarts

If there is physically no time for you or anyone in your team to do so, then you outreach to a person or company to do the content curation for you. So it can be a great help going forward when you’re looking at how best to interact with your audience. It certainly should have some time set aside for it, though. Get New Customers.

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How to Use Press Releases to Create a Steady Social SEO PR Downpour

Duct Tape Marketing

Today a great deal of this kind of news is either delivered directly to audiences through social channels or carried by a PR professional as part of a broader pitch for coverage or advocacy. Free – Online PR News , PR Inside. Yan Arief via Flickr CC. The humble press release, however, is not a relic of the past.

PR 64