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Social Media is a Boon to Startups Who Do It Right

Gust

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that I often see, along the following lines: 1. Not having a social media policy. Allowing your social media efforts to stagnate.

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Digital.NYC: The First Ecosystem Hub

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In the first 36 hours, mentions of the hub were viewed more than 42 million times on social media, and over 100,000 pages on the site were perused. Digital.NYC represents our first MVP for facilitating these connections from the perspective of content , and invites new audiences on the fringes of the early-stage economy.

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Customer Engagement Is Key To Branding Yourself

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They are overloaded by the media with amazing advertising messages, and people now realize that you can’t believe anything you see in pictures, and even videos can be edited to deliver any message. In fact, we are all media companies now, with our cell phones, computers, and professional-looking publishing tools.

Customer 166
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Investors: Avoid These Investment Event Problems

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Local media cover it. The event takes place, the audience watches, the pitches happen, and a winner is announced. Many local angel investment groups work with a local event that creates the illusion of a business pitch contest, awarding investment to the winner. There are multiple benefits to this type of arrangement.

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How To Size Your Marketing Budget For Funding

Gust

Use social media and Search Engine Marketing (SEM) to start. Gather leads online from your social media initiatives, mine your contacts, attend trade shows, and use lead-generation services. Figure out what is valuable to your audience. A blog is critical, and essentially free (your cost is creating content).

Marketing 146
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Crowd-Funding Success Usually Brings New Challenges

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If the pitch is offline, the audience is likely to small and mostly budding entrepreneurs. Even online, the type of people who may respond to social media requests may bear very little relationship to the intended market. Crowd sample size and makeup not representative of market.

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The Gust-DEMO Fall 2012 Scholarship

Gust

The Gust-DEMO scholarship gives you and your company the chance to launch in front of a world-renown audience of leading investors, top enterprise and consumer technology press, and big company strategists. Products that have been widely covered by technology and business media. SCHOLARSHIP. Upgrades to an existing product.