Both Sides of the Table

MAY 19, 2010

It’s always fun debating companies with Dana because she’s always so knowledgeable on deals – particularly those in the digital media, ad-tech and eCommerce spaces. Current round: $8mm in Series B from RRE Ventures (Will Porteous)(lead), SoftBank, Hearst Interactive Media, SV Angel (Ron Conway), Founder Collective.Total raised: $11.5mm.

Partner 240

Partner New York City Cofounder Syndicate 240

ReadWriteStart

NOVEMBER 23, 2020

With the help of onsite blog posts, offsite guest authored posts, social media updates, and other forms of content, brands can generate much more visibility and a better reputation—all for a relatively low cost of entry. Content marketing is all about creating and promoting content relevant to your brand and your target audience.

Marketing 194

Marketing Syndicate Syndication Startup 194

YoungUpstarts

JUNE 22, 2019

Search engines like Google are the biggest conduit for discovery on the web; if you can get higher rankings for queries relevant to your target audience, you’ll get more traffic, and therefore generate more revenue. Let’s start with the basic premise of SEO. Everyone uses Google for one reason or another. Traffic Quality.

SEO 171

SEO Marketing Startup Syndicate 171

ConversionXL

APRIL 7, 2020

Not every brand has the budget or a large audience of potential podcasters ready to listen. I’m a strong believer in not jumping into a technology, channel, or media format just because everyone else is doing it. podcast directories) pick up and syndicate your podcasts for free via RSS feeds. The rest is history.

Syndicate 85

Syndicate Syndication Hosting Audio 85

mashable.com

MAY 9, 2011

He is a serial entrepreneur, internationally syndicated columnist, angel investor, public speaker and author of the best-selling book Never Get a “Real&# Job: How To Dump Your Boss, Build a Business and Not Go Broke. Lisa Nicole Bell , Inspired Life Media Group.) Adam Witty , Advantage Media Group. Have an account?

CTO Hire 73

CTO Hire Fractional CTO CTO Technical Review 73

Hearpreneur

NOVEMBER 27, 2019

When I was building my business I knew the best way to attract teenagers who were my desired audience had to be through an intriguing name. With this brand recognition already established, it was a logical move to become Tulip Media Group. Thanks to Andy Buyting, Tulip Media Group ! #26- Thanks to Eric Eihorn, On Site Opera ! #6-

Naming 146

Naming CPA Entrepreneur Software Review 146

crowdSPRING Blog

AUGUST 6, 2018

It’s important that they adapt to changes in the business environment and shifts in your audience’s demographics or desires. To execute a successful content marketing strategy, you need to be very familiar with your target audience. BuzzSumo accesses social media shares to and determines if a post is well-liked.

Mobile 48

Mobile Design Technical Review RSS 48

Duct Tape Marketing

NOVEMBER 1, 2017

And we’ve seen the trends, how companies today are rebooting what it even means to be build an audience first and use that as a valuable way of creating customers so that marketing itself can become a profitable part of the business. And we started down this path and what started to see were these companies. That’s great.

Cost 38

Cost Marketing Audience Media 38

YoungUpstarts

AUGUST 1, 2018

by Rachel Strella, founder of Strella Social Media. Some tips for helping you get you there include: Have a good website to serve as your business’s online hub (ideally, one with an Open-source CMS that’s feature-rich and offers the opportunity to take advantage of integrations, such as those for SEO and social media).

Social Media 114

Social Media Syndicate Syndication SEO 114

Startup Professionals Musings

JULY 24, 2015

If you post on industry sites, or get syndicated to popular sites, your scores and visibility will go up even more. Blogs are a great way for potential business partners to find each other, and build a social media relationship before getting into the hard negotiations of who gets how much. Let that ideal co-founder find you.

Startup 120

Startup Social Media Syndicate Syndication 120

The Next Web

FEBRUARY 26, 2014

Original online content has taken the major steps towards TV standards in terms of production level, content formats, resolution standards, and even media buying methods. In terms of technology and in the way media is being bought, however, the dominant inner-video ad formats are the same: A standalone pre-roll.

Advertising 138

Advertising Video United States Syndicate 138

Up and Running

NOVEMBER 20, 2014

Stick to providing relevant, timely and interesting information that will be useful to your audience. – David Ehrenberg , Early Growth Financial Services. Stop spending money on aggregation services that, at best, syndicate your content without driving any real eyeballs. – Firas Kittaneh , Amerisleep. Limited, Egotistical Content.

PR 145

PR Small Business SEO Warrant 145

YoungUpstarts

JANUARY 5, 2016

Big brands spend millions each year on managing their presence in the media through public relations. Like no other form of marketing, editorial media coverage gives companies an implied third party endorsement that can drive recognition and sales. Even then, they are rarely effective at getting the media’s attention.

PR 100

PR Public Relations Denver Syndicate 100

ConversionXL

OCTOBER 1, 2022

They’re having conversations with colleagues, researching on social media, and listening to podcasts about the product or industry and learning where your brand fits in. Social media platforms (e.g., The parts of digital marketing we can track— email marketing , paid social, content syndication—are the tip of the iceberg.

B2B 103

B2B Social Media Channel Audience 103

Duct Tape Marketing

FEBRUARY 6, 2018

Your audience expects to find information about any product, service, or challenge they face simply by typing a keyword into Google. Now, in order for all of this to be truly effective, I want to reiterate that the content must build trust and must educate your audience. What types of content work best for educating your audience?

Syndicate 77

Syndicate Syndication Audience Curation 77

crowdSPRING Blog

JULY 13, 2015

Does this mean that you should avoid online marketing and social media channels? Establishing yourself (and your brand) as an industry or topical expert is a great way to promote buzz, unearth speaking opportunities, and generate media placements. Absolutely not!

Channel 48

Channel Lean Marketing Syndicate 48

ConversionXL

MAY 27, 2022

Instead, buyers are self-directed, gathering information from social media, websites, webinars, and online events. Manage a marketing budget that will drive the most qualified leads through paid programs such as content syndication, pay-per-click, and events. Create core messages to speak to your target audience. What do you do?

Demand 95

Demand Management B2B Campaign 95

Duct Tape Marketing

AUGUST 25, 2014

What small business owner hasn’t watched one of these shows and thought to him or herself, “I wish I had a TV show about my business distributed by a media giant to millions of viewers around the world”? You see, a podcast is basically a means of distributing content to an audience. billion people around the world.

Jordan 68

Jordan Las Vegas Alaska Audio 68

Entrepreneurs-Journey.com by Yaro Starak

JUNE 14, 2010

Eben Pagan does too, and is one of the best when it comes to delivering all three types of media during his launches. In all content you create, whether it’s launch content, product content or blog/social media content, there are two major concerns -. Consider Multi-Formats For Mass Distribution and Engagement.

Audio 73

Audio Distribution Syndicate Syndication 73

Occam's Razor

FEBRUARY 3, 2014

I would have never bumped into my Prudential commercial in any place other than YT because of how I consume media.] So, lots of content combined with an engaged audience (contributing and participating in consumption), driving great branding and real world revenue. Audiences, Relationships, and You(Tube). Because of YouTube.

Analytics 149

Analytics Marketing Audience Channel 149

ConversionXL

MAY 27, 2022

They also did a lot of self-directed research checking all sorts of sources, from social media to syndicated content to category- or industry-specific resources.” – Beth Caplow, VP and Principal Analyst at Forrester [via Forrester ]. This is a good lead generation strategy. To achieve this, you have to find ways to draw them in.

Demand 91

Demand Lead Generation PPC Leadership 91

Austin Startup

DECEMBER 20, 2010

“However, given the overwhelming number of conversations coming in from all directions all at once, it’s often impossible to focus a lens on the ones that are most relevant for a given time, place, audience and outcome. revenue) and innovation that large entertainment, media and retail clients will buy. That’s exactly the point.

Curation 118

Curation Austin Cofounder Ruby 118

crowdSPRING Blog

APRIL 25, 2018

This will allow you to craft messages that will resonate with that audience. So, start by really considering who your brand’s audience is. The more specific the audience you target, the more you can tailor your message to that audience. Do you have a website, social media accounts, and positive online reviews?

Small Business 63

Small Business Marketing Social Media Lead Generation 63

Duct Tape Marketing

AUGUST 11, 2014

Social media as a lead generation tool is simply a really powerful way to build and nurture relationships. Facebook look alike audiences  check out Jon Loomers great explanation of this fairly new Facebook advertising option. Neil Patel of QuickSprout has a great tutorial on Content Syndication. 3) Seminars and webinars.

Lead Generation 75

Lead Generation B2B Syndicate Syndication 75

entrepreMusings

JANUARY 30, 2011

A couple of years ago someone I know mentioned the term ‘signal to noise’ when talking about social media and my tweet stream in particular. It’s true that social media tools have provided a platform for noisiness. People put out a lot of noise and seemingly irrelevant information about themselves and others.

Social Media 47

Social Media Curation Syndicate Syndication 47

Both Sides of the Table

NOVEMBER 8, 2010

Once this new service became popular then the media companies could control the rules of distribution & advertising. They monetize via high-priced advertisements during the prime-time airing on TV, via syndication to international audiences or less-watched channels after the original series has run and via DVD sales in retail channels.

Video 292

Video Technical Review Advertising Distribution 292

Software By Rob

NOVEMBER 6, 2012

In this 3 part series I’m running through 13 pre-launch traffic strategies (actually it’s turned into 14) I am using for getting attention and building an audience and a list for my reporting app Informly. Social Media. Social media is as multiplier for your great content.

Social Media 59

Social Media Viral Startup Audio 59

SVPG

SEPTEMBER 30, 2016

Would that be perceived as “better enough” to get them to change their media consumption behavior? Because she understood the potential for IP-based syndicated content technology, Alex started searching for new and useful ways to put this technology to use. One of many tests they tried was to move to a subscription service.

Product 60

Product Technical Review Software Review Engineer 60

David Teten

DECEMBER 3, 2019

Kyle Dunn, CEO, Meyler Capital , says, “Investors should focus on building a large audience within a CRM system (having the ability to categorize your different constituents); communicate consistently to that audience; and implement an automation platform that can leverage lead score to profile interest. 2) Market . 7) Negotiate .

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Hearpreneur

JUNE 12, 2019

Joel Gascoigne is the co-founder and CEO of Buffer, a social media management platform. He’d been reading about her on social media. he palpably relates to his audience, whomever they are. We asked entrepreneurs and business owners their inspirational leaders and here’s what they had to say; #1-Joel Gascoigne.

Entrepreneur 82

Entrepreneur Cofounder Los Angeles Leadership 82

ConversionXL

JUNE 16, 2022

The majority of these interactions are self-guided from sources including social media, syndicated content, and industry-specific resources. To secure a sale, you have to show up where your audience is looking for information. Learn as much as you can about your audience. Retargeting lets you do this. Conclusion.

B2B 129

B2B Email Sales Acquisition 129

Entrepreneurs-Journey.com by Yaro Starak

SEPTEMBER 14, 2010

It was refreshing to talk to the people from the audience as they had active projects and some kind of direction with their business. There were about 200 attendees in the room, most of whom were definitely not beginners.

Syndicate 83

Syndicate Syndication Video Web 83

Venture Chronicles

APRIL 28, 2011

Yesterday at the Pervasive Software Metamorphosis event I spoke on a panel hosted by the esteemed Ray Wang and on this panel, which was for an audience of journalists and analysts, we talked about the cloud and big data. Datamarts will evolve as a result of these issues, serving as a broker or syndicator of data streams.

Cloud 45

Cloud Architecture Database Metadata 45

Software By Rob

NOVEMBER 6, 2012

In this 3 part series I’m running through 13 pre-launch traffic strategies (actually it’s turned into 14) I am using for getting attention and building an audience and a list for my reporting app Informly. Social Media. Social media is as multiplier for your great content.

Social Media 27

Social Media Viral Startup Audio 27

mashable.com

JULY 10, 2012

Lifeproof , a line of waterproof and shock-resistant iPhone cases, aligned itself with Best Buy for this very reason, and it was able to penetrate the mainstream audience, whereas before it was simply a niche product. Latest Social Media News. Latest Media News. 12 Essential Social Media Cheat Sheets. Social Media Lists.

eCommerce 101

eCommerce Software Review Technical Review Social Media 101

mashable.com

OCTOBER 11, 2011

World Featured in US & World Featured: Facebook iPhone 4S Media Summit. Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. Why should my audience care?” Understand a Journalist’s Coverage Area & Audience. Trending Stories.

PR 103

PR Startup Social Media Technical Review 103

mashable.com

JANUARY 18, 2012

The best way to avoid creating an embarrassing or damaging brand situation is to test your name on your target audiences; they may see something you missed. The name I chose is scovry and the website ( [link] ) that it goes to is a social media based search engine that displays results in a “spy” type format. Mike Kennedy.

Naming 97

Naming Social Media Social Network RSS 97