VC Cafe

SEPTEMBER 26, 2010

The newly formed teams then work for the entire weekend, with the help of some experienced mentors from the industry, who volunteer their time to share advice on product, technology, legal, PR and other issues. Test it on five people that would be your target audience – do they get it right away? Articulate your idea.

Elevator Pitch 102

Elevator Pitch Incubator Technical Review Startup 102

This is going to be BIG.

MARCH 8, 2017

You'd like to have developed an audience to be able to launch your product to--because as any PR person will tell you, relying 100% on other people's audiences can be a tough sell. So now imagine developing an audience before you launch. No, you wouldn't build up much of an audience this way. The day it launches?

Community 60

Community Marketing Audience Curation 60

Up and Running

JUNE 16, 2020

Branding, Marketing, and PR. With the explosion of food trucks, figuring out how you’re going to attract an audience is critical. In addition to food costs, you’ll have labor costs including your own salary as well as any additional help you need. How often will you move? Next, you’ll need to look at your expenses.

Business Plan 161

Business Plan Forecast Social Media Cost 161

crowdSPRING Blog

AUGUST 2, 2016

It’s no longer just about creative swagger and assumptions regarding your audience. But what about all of the peripheral marketing and branding activities taking place that push your audience to convert? Were there PR problems that popped up and might have stymied the performance of the marketing efforts?

Marketing 48

Marketing Metrics Social Media Aggregator 48

Both Sides of the Table

SEPTEMBER 28, 2013

You scraped together enough for an angel round but not enough to pay yourself a real salary. ” A cautious person wouldn’t stand on stage and tell a large audience she is going to change the world while secretly wondering when the f**k her team is going to work out the bugs in the product so you can actually launch.

Startup 417

Startup Dilution San Diego Stock Options 417

www.forentrepreneurs.com

FEBRUARY 2, 2010

To compute the cost to acquire a customer, CAC, you would take your entire cost of sales and marketing over a given period, including salaries and other headcount related expenses, and divide it by the number of customers that you acquired in that period. (In For more on the topic of Viral Growth, refer to my blog post on that topic here.)

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

ConversionXL

JANUARY 8, 2018

They apply content/link/keyword research, technical audits, content creation and the ability to do massive PR/Awareness/Brand campaigns to help boost this. Keyword Research: Do you know what your audience is searching for? Do you need your PR & Marketing team to get this done? What can you be improving?

SEO 134

SEO Metrics Analytics Search 134

Cracking the Code

NOVEMBER 13, 2008

Lifelock, LinkedIn , OneStop, Perimeter and Retail Solutions) - among a total audience of about 25 people. Impact of the recession on SaaS Sales&Marketing pr. Fifteen CFOs participated - about half of them from Bessemer portfolio SaaS companies (Cornerstone On Demand, Intacct. Rethink vertical segmentation: Healthcare?

Software Review 48

Software Review Technical Review Valuation Portfolio 48

Hearpreneur

MARCH 14, 2018

I cannot imagine negotiating with an employer over my salary or work terms. With all the innovations and online tools at my disposal, I have been able to create new businesses and streamline my business models while expanding my universe of customers and audiences. Thanks to Anna Crowe, Crowe PR ! #13- 11- Everyday challenge.

Entrepreneur 92

Entrepreneur PR Non-Compete Technical Review 92

Hearpreneur

JANUARY 7, 2017

This led me to realize there were two huge gaping holes in the industry, not just in terms of the way the industry served its customers – although undoubtedly this was a problem – but more importantly, inefficiencies and wastage that were always going to stop the private jet industry being accepted by a wider audience.

Entrepreneur 91

Entrepreneur LLC Cofounder Green 91

YoungUpstarts

OCTOBER 13, 2020

Don’t cut costs just at the bottom level – reduce everyone’s salary by an equal percentage. Identify trends that may become the norm in years to come – then revisit your business model, and ask yourself – What necessary changes need to be made internally in order to adapt to our target audience?

Management 174

Management Founder Asia Cofounder 174

Up and Running

FEBRUARY 9, 2015

That should be six to nine months of salary. You need to be able to go for a year or two without a paycheck because that’s how long it’s going to take for your business to break even let alone replace your corporate salary. You’ve got to have an emergency savings account for your household. I love Indiegogo.

Social Media 60

Social Media Small Business Software Review Technical Review 60

Duct Tape Marketing

NOVEMBER 20, 2019

It is our go-to SEO tool for doing audits, for tracking position and ranking, for really getting ideas on how to get more organic traffic for our clients, competitive intelligence, backlinks and things like that, all the important SEO tools that you need for paid traffic, social media, PR and of course SEO.

Chad 46

Chad SBA Kansas City Australia 46

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

You may call it employee number one with a really low salary and really generous stock options and as the company grows, you’ll fix their salary. Jason: Yeah, experiment first then when you lock it in you go back to your audience. Maybe that’s one way to go, right? It doesn’t have to be that.

Technical Cofounder 220

Technical Cofounder Cofounder Software Review Management 220

www.chubbybrain.com

SEPTEMBER 28, 2011

created a vastly higher cost structure; I had 80 people mostly on base salaries under $100,000 and was bringing in revenue at the rate of $20 million annually. The ArsDigita of Greylock, General Atlantic, and Allen had nearly 200 with lots of new executive positions at $200,000 or over, programmers at base salaries of $125,000, etc.

Software Review 79

Software Review Startup Technical Review Vesting 79

Occam's Razor

FEBRUARY 1, 2010

If possible, without violating HR policies, figure out what your boss's salary bonus is tied to. Match metrics up with the audience that needs it. Paid Search? And what's the biggest bucket? Start doing analysis that will help your boss get a raise. What I mean are custom reports that do three things: 1.

Customer 98

Customer Analytics Metrics Web 98

Occam's Razor

NOVEMBER 2, 2015

The assumption is: Big Social Audiences + Big Pimping = Big Social Profits. Its beauty is that it moves away from company selfishness and solves purely for audience intent. If we have an opportunity to engage with an audience, what's the intent that that audience is expressing through their digital behavior.

Social Media 60

Social Media Media B2C B2B 60

blog.expensify.com

APRIL 24, 2012

Otherwise, for those yet-another-facebook-type social web apps, just hire competent programmers and give them salary and perks that normal professionals expect, and not hope that their compulsion covers for your managerial incompetence and angel investor micromanaging idiocy. It was the wrong audience. It is ironic. Federico Delgado.

Java 107

Java PHP Software Review Coder 107