YoungUpstarts
JUNE 14, 2011
As we head into 2011, we can safely say that to be effective within online PR , marketing, and communication we need to be social. And many companies forget that they have to start from their audience’s point of view, rather than from their own. Download the rest of this white paper here. Look, Listen and Love.
Steve Blank
MARCH 15, 2017
We will accomplish this through demand-creation activities (advertising, PR, tradeshows, seminars, web sites, etc.), competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and customer discovery findings. The same was true for PR.
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Steve Blank
APRIL 9, 2009
We will accomplish this through demand-creation activities (advertising, PR, tradeshows, seminars, web sites, etc.), competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and market requirements documents. The same was true for PR.
crowdSPRING Blog
JANUARY 31, 2011
PR can be executed on a modest budget, and the awareness and word-of-mouth that can be attained is priceless for a small company. A couple of weeks ago, Ross wrote about setting goals for your company , and this is critical in your approach to PR. Create a budget. Have a plan.
Mike Michalowicz
FEBRUARY 11, 2013
Business owners with a brick and mortar store need to reach out to a bigger audience online. While it’s important to keep up traditional communication and PR, business owners should also be extending their relationships through online forums – website, blogs, and social networks. Then write a white paper.
YoungUpstarts
DECEMBER 8, 2015
Through communicating useful information in front of a relevant audience, a thought leader drives innovation. Emma Rosser resides in Medellin, Colombia, and splits her time covering current affairs in the country with leading publication Colombia Reports and exploring trends in the tech start-up space with PR experts Publicize.
www.foliomag.com
JULY 31, 2012
Audience Development. White Papers. Digital audience developers and executives discuss their favorites. Social media audiences have effectively become another universe of prospects to tap, which means measurement and tracking is essential to yielding from these visitors both direct and indirect revenue. 07/25/2012.
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