Startup Lessons Learned
JULY 5, 2010
I believe it is the best introduction to Customer Development you can buy. As all of you know, Steve Blank is the progenitor of Customer Development and author of The Four Steps to the Epiphany. Four Steps primarily centers its stories and case studies on B2B hardware and software startups.
The Next Web
JUNE 8, 2014
The keys are maintaining capital efficiency, launching early versions to the SMB market and constantly applying customer development methods. However, we argue that in the long run, B2B companies can be more capital efficient than B2C companies, achieving maximum traction at minimal investment.
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A Smart Bear: Startups and Marketing for Geeks
NOVEMBER 5, 2014
It’s often said that you shouldn’t talk about price during customer development interviews. This is often B2C because the value is in quantity of customers, and there’s 100x more consumers than businesses. $1/mo Also this is almost exclusively B2B unless it’s something “luxury.”
Steve Blank
MAY 29, 2011
B2C vs. B2B is not a meaningful segmentation of Internet startups anymore because the Internet has changed the rules of business. We found 4 different major groups of startups that all have very different behavior regarding customer acquisition, time, product, market and team. And they’re just getting started.
View from Seed
SEPTEMBER 11, 2019
Pre-launch customer development data is another way, sometimes in the form of user surveys for consumer companies or interviews with potential beta customers for B2B businesses. One of our portfolio investments, a B2B SaaS company, was a pre-product startup at the time of the seed round. B) Post-Product Companies.
Steve Blank
NOVEMBER 5, 2009
Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Product Development – Getting Funded as The Goal In a traditional product development model, entrepreneurs come up with an idea or concept, write a business plan and try to get funding to bring that idea to fruition.
David Teten
SEPTEMBER 23, 2017
Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. The majority of funds are using the popular B2C websites and services for basic due diligence, e.g., Linkedin, Twitter, HackerNews. 1) Market fund.
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