Version One Ventures

OCTOBER 18, 2012

“Traction is the new IP ” sums up perfectly how the technology space has evolved over the past decade due to the nature of the web. In today’s web landscape, word of mouth drives adoption and can lead to “winner takes all” (or almost all) in both B2C and B2B markets. The same logic holds true for most acquiring companies.

IP 163

IP Technical Review B2C Social Network 163

ConversionXL

NOVEMBER 3, 2016

Conversion optimization is a little different if you’re in B2B. Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. It’s called Optimizing for B2B.

B2B 48

B2B Conversion B2C Sales Cycle 48

The Next Web

JUNE 8, 2014

B2B companies, often due to the higher barriers to develop a working product, have historically been less popular with early-stage investors – such barriers sometimes involve tough requirements for core IP and deep technology. And more importantly, B2B companies. This story continues at The Next Web.

B2C 132

B2C B2B IP Technical Review 132

YoungUpstarts

MAY 29, 2011

Founders overestimate the value of IP before product market fit by 255%. B2C vs. B2B is not a meaningful segmentation of Internet startups anymore because the Internet has changed the rules of business. Balanced teams with one technical founder and one business founder raise 30% more money , have 2.9x

Silicon Valley 230

Silicon Valley Cofounder Technical Cofounder Startup 230

Steve Blank

MAY 29, 2011

Founders overestimate the value of IP before product market fit by 255%. . B2C vs. B2B is not a meaningful segmentation of Internet startups anymore because the Internet has changed the rules of business. Balanced teams with one technical founder and one business founder raise 30% more money, have 2.9x

Technical Cofounder 333

Technical Cofounder Early Stage Startup Silicon Valley 333

Duct Tape Marketing

MAY 22, 2019

In other words, if you’re trying to check on results and track results, sometimes it’s a little challenging if your IP address is in Kansas City, Missouri. So for example, a B2B national company that sells say like software as opposed to a B2C local company that does I don’t know, basement waterproofing.

SEO 60

SEO Kansas City Kansas Missouri 60

OnlyOnce

DECEMBER 3, 2010

one is B2B, the other is B2C). If you are selling assets, you need to clearly define what they are, and what they aren’t, and you need to make sure all legal details (contracts, IP, etc.) Look at the example of Occipital building the Red Laser app, then selling it to eBay to finance the rest of their business.

Non-Compete 67

Non-Compete B2C IP Valuation 67