Both Sides of the Table

AUGUST 28, 2009

As the economy soured and people grew wary of buying Internet software (we were SaaS as early as 1999 – our buyers were certainly “early adopters&# ) and life grew more difficult. Reporters were no longer interested in talking about B2B eCommerce. I acknowledge it was a mistake. We were hot. Until we weren’t.

PR 331

PR Software Review Ireland Germany 331

This is going to be BIG.

FEBRUARY 22, 2010

The ideal candidate has experience with eCommerce systems, emerging mobile and social technologies, as well as RoR. " For major buyers of display advertising, real-time access to the largest audiences on the internet holds the promise of vastly improved targeting and performance. " "Hit it."

Part-Time VPE 92

Part-Time VPE CTO Hire Engineer Sales 92

Up and Running

APRIL 17, 2018

In fact, according to Shopify , global retail ecommerce sales are on track to reach $4.5 B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 If they’re like most people today, they turn to Google and start to browse the internet for shoelaces.

SEO 80

SEO eCommerce Analytics Software Review 80

Startup Lessons Learned

MAY 9, 2012

Maybe you’ll be hunting on a reef with a spear gun for 20lb groupers (B2B sales at a conference)? Or will you need to staff and finance a whaling ship to be out at sea for months at a time to catch two or three whales (enterprise sales model)? Or perhaps you need to chum (freemium) the waters a bit?

Entrepreneur 167

Entrepreneur Lean Southern California San Diego 167

YoungUpstarts

MAY 22, 2015

Internet is not a fad but here to stay, it is the present and the future. The exponential rise of ecommerce illustrates the acceptance of internet as a major marketplace globally. Bringing customers to your shop is much easier on the internet than physical world. But on the internet there are no geographical barriers.

eCommerce 100

eCommerce Internet China B2B 100

YoungUpstarts

JULY 13, 2020

Consumer behaviour is changing ; consumers who may have been hesitant to shop online before lockdown are now using the internet to purchase just about everything from their weekly shop to their favourite craft beer. Nevertheless, digital marketing has become more important than ever. Leverage proximity targeting.

Marketing 136

Marketing Social Media Audience eCommerce 136

ConversionXL

JULY 25, 2017

Though the topic of mobile conversion rates of ecommerce websites is often broaches, it’s rare we talk about SaaS or B2B. The Mobile Website Design Problem (B2B Saas Edition). According to a comScore white paper , all internet traffic growth came from mobile last year. 5 Mobile Website Design Tactics for B2B SaaS.

B2B 92

B2B Mobile Analytics Deal Flow 92

ConversionXL

JANUARY 29, 2016

Being the UK’s largest online watch dealer, Watchfinder had the same goals as any other good eCommerce store: To increase sales. Second, they defined these audiences by funnel stage, location, on-site behavior, and Internet service provider (ISP). Okay enough with eCommerce stores for now. Ad creative was also split tested.

Campaign 48

Campaign PPC Audience eCommerce 48

ConversionXL

JULY 25, 2017

Though the topic of mobile conversion rates of ecommerce websites is often broaches, it’s rare we talk about SaaS or B2B. The Mobile Website Design Problem (B2B Saas Edition). According to a comScore white paper , all internet traffic growth came from mobile last year. 5 Mobile Website Design Tactics for B2B SaaS.

B2B 77

B2B Mobile Analytics Deal Flow 77

Occam's Razor

JULY 6, 2016

It does not matter if you are are B2B or B2C. Patagonia though refuses to return my deep love for it because of how difficult it makes the most basic thing an ecommerce company should be good at: returning products. Is this so bad because no human at Patagonia has experienced returning anything they've purchased on the internet?

Design 86

Design Software Review Mobile Analytics 86

YoungUpstarts

OCTOBER 16, 2015

This is why B2B relationships are so important. Start by seeing which ecommerce platforms are popular in their respective countries and making your goods available. Smartphones are now responsible for a third of internet access , up from 23% in 2014. Having the Right Partners. 59% charge rate.

eCommerce 100

eCommerce Azure Indonesia Technical Review 100

Hippoland

SEPTEMBER 28, 2018

B2B, for example, hasn’t even even really started as a category yet. People in the US can pay for things electronically and can get most services and goods today from the internet – things in the US generally work, so improvements in these areas are all incremental. Other customer audiences are laggards in adopting the internet.

Asia 48

Asia Indonesia B2B Singapore 48

Hippoland

SEPTEMBER 28, 2018

B2B, for example, hasn’t even even really started as a category yet. People in the US can pay for things electronically and can get most services and goods today from the internet – things in the US generally work, so improvements in these areas are all incremental. Other customer audiences are laggards in adopting the internet.

Asia 48

Asia Indonesia B2B Singapore 48

crowdSPRING Blog

AUGUST 6, 2018

Perhaps your site’s ecommerce performance isn’t up to expectations, or you’re not getting as many conversions you’d like. In 2008, famed digital trends and internet analyst Mary Meeker predicted that mobile web traffic would overtake desktop traffic by 2014. Your site isn’t responsive or mobile-friendly.

Mobile 48

Mobile Design Technical Review RSS 48

Rob Go

DECEMBER 10, 2012

As the first wave of the internet has come into some level of maturity, we’ve seen that most of the opportunities that have gotten us excited have been in “High Friction Categories.” These are areas that have historically seen much slower adoption of technology and much less leverage from the internet. Ubiquitous computing.

B2B 62

B2B Internet Vertical Early Stage 62

ConversionXL

JANUARY 18, 2022

It’s one of many ecommerce software platforms on the market but only the fifth most popular by market share. It’s also not the cheapest ecommerce platform: Squarespace plans start at $12 per month, Woocommerce has a completely free plan, and Shopify’s plans start at $30 per month. Take Shopify. Image source.

Equity 94

Equity Marketing Social Media Software Review 94

Occam's Razor

JANUARY 20, 2010

We will cover measuring success of SEO efforts on one web page, how to do search engine optimization for b2b websites, how to rank for highly saturated industries / categories / keywords, and which competitive intelligence tools do I use for search program optimization (and targeting display ads using search data!). Well don't give up.

Analytics 90

Analytics Search SEO Metrics 90

ConversionXL

SEPTEMBER 2, 2019

Mailchimp, a B2B email marketing platform, recorded a 66% drop in failed logins after introducing social login. It seems that B2C companies might benefit far more from social login than B2B, but even that seems to depend on a company’s expectations. Impressive, but since only 3.4% The next generation of social engagement. Image source.

Social Network 73

Social Network Viral Social Media B2C 73

Occam's Razor

JUNE 11, 2014

From B2C to B2B. But the reason to mention Bonobos today is to introduce you to the world's greatest ecommerce purchase and checkout experience. For now, take my word that by not making you learn to use the internet all over again the team at Cartier is unusual and worth admiring. We will look at many different examples.

Design 150

Design Software Review Technical Review Mobile 150

ConversionXL

NOVEMBER 30, 2016

Nicholas Carr wrote The Shallows , an incredible book on what the Internet is doing to our brains. A lot has changed in 20 years and amount of information the human brain is asked to process each day has grown with the rise of smartphones, remote teams, push notifications, eCommerce, and everything in-between. B2B, SaaS, agency).

Conversion 48

Conversion Cost eCommerce Design 48

ConversionXL

JUNE 24, 2014

MailChimp, the B2B subscriber email management service, recorded a 66% drop in failed logins after introducing social login. The world – and internet technology in particular – is evolving so quickly your competition will overtake you and win the race if you don’t stay at the cutting edge. Blog eCommerce Resources User Experience'

Social Network 130

Social Network Viral Social Media B2C 130

ConversionXL

JANUARY 21, 2019

Slow delivery times : When it comes to managing ecommerce logistics—coordinating online orders, fulfilment, and shipping—hiccups are inevitable. Here’s the largest ecommerce website on the globe, Amazon , apologizing for delayed shipping: (Image Source ). Incentives include: Coupons Discount codes Free products.

Software Review 125

Software Review Social Media Demand Advertising 125

David Teten

APRIL 1, 2011

His professional career has been substantially dedicated to building high-value technology-powered B2B marketplaces where many thought they couldn’t exist. He earned his undergraduate degree from the University of Virginia and received his MBA from Stanford Business School. Among his pathbreaking books are Yen!

Private Equity 68

Private Equity Merger IPO Equity 68

ConversionXL

OCTOBER 4, 2021

It’s a proverb as old as the internet, probably older. Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. via B2B Marketing Alliance ]. It’s also true. And more relevant than ever. However, it’s not without challenges. Image source.

Email 136

Email Customer Marketing Software Review 136

The Next Web

AUGUST 19, 2013

It just so happened that I became the CEO of a B2B tech startup. Direct sales are common with B2B startups. I had some friends selling an eCommerce site builder to small businesses approaching with the direct sales model only. In order for my startup to be successful, I had to learn from scratch the way sales and marketing work.

Belarus 137

Belarus Viral Channel Startup 137

Brandanew

OCTOBER 13, 2015

> 66% B2B and 60% B2C “best in class” content marketers had a documented Content Marketing Strategy according to the Content Marketing Institute. Create Hybrid content: > B2B marketers are employing 12-14 formats of content on an average. Mobile internet is seeing a huge growth. And this is not fluke!

Social Media 100

Social Media Marketing SEO B2B 100

Occam's Razor

JANUARY 28, 2013

Shopbop: (Luxury) Ecommerce and Branding Done Right! There is a lot any business — B2C, B2B, A2Z — can learn from Songza. Shopbop: (Luxury) Ecommerce and Branding Done Right! Everyone on the Internet loves speed. Does the internet stink at branding? I love the social nature of sharing playlists.

Web 164

Web Design Marketing Security 164

View from Seed

AUGUST 2, 2017

Internet-connected computing is an innovation wave on par with a few historical developments of the 18th, 19th, and 20th centuries. Conventional wisdom has it that the internet is towards the end of this cycle — and many VCs are on the hunt for the next platform, whether it be blockchain, or AI, or synthetic biology, or what have you.

Seed Stage 273

Seed Stage Portfolio Cofounder B2B 273

VC Cafe

MARCH 28, 2011

The Gifts Project is a social ecommerce platform enabling group gifting. Ron Gura, co-founder and CEO of The Gifts Project, believes his B2B platform solves this problem. Ron’s goal is to have his Group Gift button on every product page on the internet. The Gifts Project is a social ecommerce platform enabling group gifting.

Widget 97

Widget eCommerce Early Stage 97

Duct Tape Marketing

MAY 4, 2016

Teach referrals to your customers and offer to teach referral generation to their customers in B2B settings. Further Reading: The Ultimate Guide to eCommerce Email Marketing. SEO 2016: Learn search engine optimization with smart internet marketing strategies. 5 email marketing best practices for 2016. Six SEO Rules for 2016.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

Duct Tape Marketing

NOVEMBER 12, 2019

Klaviyo is a platform that helps growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing. The wonderful internet, all it’s done is pollute all our brains and minds with all kinds of stuff coming at us all the time. You work mostly with B2B business owners.

Elevator Pitch 53

Elevator Pitch Vertical Maryland Email 53

conversionxl.com

FEBRUARY 4, 2014

Age, poor internet connection, or outdated computer hardware may also impede on your prospect’s ability to click play. 5 Dimensions of Rockstar B2B explainer videos. « How & Why You Should Invest In Getting Good Testimonials w/ Examples » Ecommerce Checkout Funnel Review: How Vintage King Audio Can Improve.

Analytics 98

Analytics Software Review Conversion Video 98

Occam's Razor

APRIL 21, 2014

Fruition Internet Marketing. As a B2B marketer looking to get more heavily involved in web analytics, I'm looking for a place to start – specifically your books. chapter 5 specifically provides advice on B2B and non-ecommerce websites). If you have a lot of them, aggregate them up. Josh Thomas. Hello Josh.

Analytics 131

Analytics Marketing Campaign Metrics 131

Occam's Razor

FEBRUARY 3, 2014

On one of the most visited page on the internet. If you are a B2B company, checkout Cisco's social efforts. You can engage with the fashion content (branding play), you can engage with the how-to content (relationship play), and you can engage with the products (ecommerce play). PetSmart has videos about how it gives back.

Analytics 149

Analytics Marketing Audience Channel 149

Occam's Razor

MARCH 10, 2015

Even if you don't do ecommerce, even if your name is not Amazon. Every kind of lead gen online to offline life cycle (students applying to your university online to the most long and complex B2B lead to conversion cycle). It would be criminal not to. This is as much as marketing problem as anything else. And so much more.

Analytics 60

Analytics Technical Review Software Review Web 60

ConversionXL

APRIL 14, 2016

Given speed’s prominence, it’s no wonder that Capital One’s ecommerce platform Spark Pay identified “loading time” as the number one thing we can learn from the ecommerce giants: It may not be the most glamorous facet of selling online, but it’s clearly one of the most important. Dropbox Business does this beautifully.

Conversion 48

Conversion Technical Review Audience PPC 48

Occam's Razor

JULY 22, 2013

Is this all we can accomplish from display advertising on the Internet? But, depending on which benchmark you want to use, the average ecommerce conversion rate is around 2%. It does not stop at getting the first B2B contract. You get to ask two questions: 1. It judges everything by its ability to bring in money. Go, win big.

Framework 163

Framework Marketing Metrics Audience 163