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Startup Benchmarks

VC Cafe

Benchmarks are typically specific to stage/business model/geo. In this post I’ll focus on benchmarking resources for seed and series A in the following three categories: SaaS B2C / Consumer apps Deep tech. In SaaS the main benchmarks being measured are revenue growth, sales efficiency (unit economics), churn and burn rate.

B2C 141
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The longest shortest 2 years

Austin Startup

Since then, we’ve served 500+ unique customers, worked with 10+ space partners, pivoted our business model from B2C to B2B, signed on advisers, and have raised money from outside investors. She takes the lead on all things brand, creative, hiring, and marketing, while I lead sales, business development, and operations.

B2C 62
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Pricing determines your business

A Smart Bear: Startups and Marketing for Geeks

Your product is designed with natural tripwires to trigger other pricing ( Freemium model ), or not (business model left as an exercise to your future self). Requires venture funding because you have no income, and if you’re successful you’ll need lots of people and tech to run the business.

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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

Keeping up with trends is the reality show of the e-commerce world, which is constantly developing, gaining a significant market share, and driving online sales. According to the Adjust and Sensor Tower report, in 2021, m-commerce accumulated 54% of all e-commerce sales worldwide, whose market exceeds $3.5 Only in 2021, 72.9%

eCommerce 185
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How to Successfully Expand Your Business Outside of Your Core Industry

Up and Running

If you’re like most business owners, you want to expand your brand outside your core industry. Eventually, your first set of products will reach a sales peak, which means you may start to notice a plateau in profits and customer engagement. Adding a B2B model to your current B2C strategy can have a surprising impact on your sales.

B2B 118
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Which Is The Best Business Model For Your Startup – B2B Or B2C?

Entrepreneurs-Journey.com by Yaro Starak

For one’s first business, I always suggest that they start a company that sells services to other businesses rather than directly to the consumer. We are going to leave out companies selling into municipalities or educational institutions due to long sales cycles that are very complex, hard to manage and even harder to profit from.

B2C 91
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How to Survive “The Amazon Effect” as a Small Ecommerce Business Owner

Up and Running

Incorporate Amazon sales into a subscription box business model. Media darling Dollar Shave Club built a major business through smart advertising and getting in on the subscription box craze ahead of the game. However, they adapted part of their business model and the partners they use in order to seize the new channel.